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TV analyst’s uninformed prediction: ‘video iPod will be Steve Jobs’ folly’

“Phillip Swann, president of TVPredictions.com who’s also known as Swanni, says Apple’s chance of succeeding with the new video player are thin,” TVPredictions.com reports. “‘The video iPod will be Steve Jobs’ folly,’ Swann said. ‘Americans will not watch full-length videos — or perhaps even short music videos — on 2.5-inch screens on portable devices. It makes no sense. The music IPod is successful because it replicates something we’ve doing for more than two decades — listening to portable music players while on the go. It’s easy because we can continue to perform other tasks while we listen to our tunes.'”

TVPredictions.com reports, “Swann added: ‘However, the video iPod will require you to stop what you’re doing and focus on a video. Who has the time to do that during the day? Plus, the video will be on a small screen that will make watching highly uncomfortable…The video iPod was born from arrogance. Apple has been so successful with the audio iPod that it thinks it can’t go wrong. But it will this time.'”

Full article here.

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What about those with hours to kill on planes, aboard trains, and riding as passengers in automobiles? One very important point “Swanni” missed is that the video isn’t limited to the iPod’s screen. You can take it with you on the red-eye from New York to LA and plug it into the hotel room’s TV set or pull it out of your pocket a friends house or [insert any of a thousand scenerios here] and watch the video on any size screen you wish. Why don’t people read the features and capabilities before they sit down and start banging away at their Gateway keyboards? “Swanni’s” crystal ball seems to have rolled away completely due to the force of the sea change Steve Jobs effected today. Or perhaps “Swanni” actually really can see the future and just doesn’t like what it portends for the “TV Prediction” business?

It’s plainly there on Apple’s iPod section of their website: “Use an optional S-video cable with iPod to play VJ on your TV… Oh, and you can do it all from across the room using the optional Universal Dock and handy new Apple remote.” Info: http://www.apple.com/ipod/ipod.html

A lot of people today seem to be missing the fact that the video purchased from Apple’s iTunes Music Store is not limited to iPod or Mac screens. Want to connect a new iMac G5 to another screen? Use Apple’s $19.99 VGA Display Adapter to connect the mini-VGA port on the iMac G5 to any VGA-equipped monitor or external projector for video-mirroring. The VGA cable plugs into the VGA video-out port built into your iMac G5. Or use Apple’s Apple Video Adapter to connect the mini-VGA video output port on your iMac G5 to any S-video or Composite enabled device (TV, VCR, or overhead projector’s S-Video or RCA (composite) cable).

Related articles:
Analyst: Apple rewriting media distribution rules, more people will consider switching to Mac now – October 12, 2005
Apple and Disney usher in new media era – October 12, 2005
Apple posts QuickTime of ‘One More Thing’ special media event – October 12, 2005
Apple’s Front Row with Apple Remote and iMac G5: media center done right – October 12, 2005
Apple introduces new thinner iMac G5 with built-in iSight video camera, ‘Front Row’ media experience – October 12, 2005
Apple releases iTunes 6 with 2,000 music videos, Pixar short films & hit TV shows for $1.99 – October 12, 2005
Apple unveils new 5th generation iPod, now plays music, photos, and video – October 12, 2005

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