IDC says Apple Mac UK shipments have climbed 27 percent

“Apple has seen its overall Mac shipments climb 27 per cent year-on-year, an IDC analyst confirmed last night,” Jonny Evans reports for Macworld UK. “IDC senior research analyst Ian Gibb told Macworld: ‘If Apple continues to shift units – which is very possible if demand for Mac minis remains sustained – then further market share gains could be made over the coming quarters.’

Evans reports, “Apple’s UK market share is climbing, albeit slowly, he confirmed, ‘market share has risen only marginally to 2.2 per cent,’ he explained, stressing that Apple’s desktop shipments: ‘Have been very strong, expanding by 45 per cent year-on-year and increasing desktop market share from 1.5-2 per cent.'”

Full article here.

10 Comments

  1. My UK brother-in-law and his brother have both recently made the switch and bought powerbooks, but made a trip to the States and bought them there. They came out way ahead doing it that way, due to the weak US dollar/strong pound. I wonder how many other Britons have done this and aren’t included in the above market share statistic?

  2. A friend of mine also did that to pick up a 17inch PowerBook. When you work out the saving, it more than pays for the trip.

    Have a free weekend in the Big Apple by buying a Big Apple. Now that they should advertise!!!!

  3. Are these the same people that forgot to account for a whole bunch of Mac Shipments before?

    Got some Enron style accounting here….

    However, I do hope they’re right.

  4. Enderle: It’s all lies!!!! The Halo effect in UK is nothing but Paris Hilton walking into London Hilton!!!! Paris, France is next!! Waite, Paris in Paris? Where is she staying? Paris Hilton?

  5. My Powerbook power pack works at 100-240V according to the stupidly difficult to read label (I mean, come on, silver on White!?!!?! Who’d design decision was that one for small writing??)

    So if European ones work in the US, it could be true the other way round. All you would then need is the little wall socket connector, which is the same as the one on the iPod charger.

  6. It’ll be hard to imagine more than a boutique market for the Mac while the prices remain as high as they do.

    The software OSX is cheap, dirt cheap, but since it will only run on Mac hardware, it becomes expensive. I know, I know, price comparisons are hard given the difference in many of the specs, but since I regularly run Linux, Windows and Mac OSX on a variety of machines, I can quite confidently say that Macs are pound-for-pound about 30% more expensive than, say Dell.

    If the hardware became cheaper, or better yet, OSX could run on Intel or AMD, then I reckon the statistics would change markedly and rapidly.

    Essentially, Macs have little nerd appeal because you can’t buy a beige box and muck around, and they don’t have much corporate appeal, becuase they represent a 30% jump (and more if they go white lable) in hardware cost and a change management issue in changing out both hardware and OS.

    So, what does Apple do? chase market share or just keep doing what they’re doing.

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