“Over the weekend, Sports Illustrated photographer David E. Klutho shared the first photos taken using Apple’s next-gen iPhone 7 Plus,” Luke Dormehl reports for Cult of Mac. “Depicting Sunday’s Titans-Vikings football game in all its glory, the snaps take full advantage of the plus-sized handset’s 12–megapixel telephoto lens, wider aperture and more vibrant colors.”

“The sight of professional photographers using the iPhone for their work isn’t a new phenomenon, of course,” Dormehl reports. “Pete Souza, the Chief Official White House Photographer, has long used his trusty iPhone for snapping behind-the-scenes photos of the President, the First Family, and other White House luminaries in Washington, on Air Force One, and more.”

Dormehl reports, “Last year, an iPhone 5s was meanwhile used for shooting Tangerine, a movie which made a big buzz at the Sundance Film Festival.”

Read more in the full article here.

MacDailyNews Take: iPhone 7 Plus offers the biggest iPhone camera upgrade ever.

It’s in Apple’s DNA that technology alone is not enough. It’s technology married with liberal arts, married with the humanities, that yields the results that make our hearts sing. — Steve Jobs, January 27, 2010

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