“In a way, it’s not surprising that Apple hasn’t updated Macs for a while,” McElhearn writes. “I don’t think the company has lost interest in the Mac, but they’ve simply made it less of a priority… Apple obviously needs to update Macs, and even if they’re not making a lot of money from them, I think they need to keep the product lines refreshed, if only for appearances. (And it’s not like they’re losing money on Macs anyway.)”
“Soon, perhaps?” McElhearn writes. “When macOS Sierra is released on September 20? Or sometime in October, which is often when they introduce new Macs and iPads?”
Read more in the full article here.
MacDailyNews Take: There’s no breaking of Betteridge’s law here. A little birdy tels us that Mac users need be patient only a little while longer; they’ll soon be nicely rewarded.
Just a bit more patience, Padawans!
Tim Cook: Apple is ‘very committed’ to the Mac, ‘stay tuned’ – September 9, 2016
Apple preps massive Mac overhaul – August 31, 2016
Apple hardware pipeline includes new iMac, MacBook Pro, MacBook Air models and 5K monitor – August 29, 2016