“Boding readers ‘welcome to the future,’ the spread discusses the Watch’s importance at post-Steve Jobs Apple and its overt positioning as a fashion accessory,” Oliver reports. “The story — first noticed by French blog PomPomComedy — is bookended by photos of fashion models donning the gold Apple Watch Edition.”
Oliver reports, “Apple has begun to ramp up advertising for the Watch in advance of its expected April release, specifically targeting fashion-conscious buyers.”
Read more and see the photos in the full article here.
Apple expands Apple Watch marketing with new multi-page spread in Vogue – February 25, 2015
Apple Watch graces its first US magazine cover – February 19, 2015
Apple Watch to grace cover of Vogue China’s November issue – October 9, 2014