“Rumors of the potential Apple acquisition of Waze lit up the blogosphere this week, only to be extinguished the very next day,” Matt Brian reports for The Next Web. “However, a deal was very much on the table, but the Israeli startup politely declined Apple’s offer.”

“While it has been reported that Waze was holding out for $750 million, multiple sources have told us that the company was valued around $200 million in its last funding round, and current investors were aiming for a higher price, somewhere nearing $1 billion,” Brian reports. “Waze politely declined [Apple's reported $500 million] offer, and the deal is definitely off – at least for now.”

Read more in the full article here.