For more than four decades the Macintosh has been Apple’s quiet cash machine, but also its most stubborn limitation. Priced as a premium…
Tag: Apple Intelligence
Apple shifts AI strategy toward App Store and search-like platform
Apple’s revamped AI and Siri strategy signals a clear recommitment to its proven core business model: selling premium hardware…
Apple hires former Google executive to lead AI marketing as it ramps up efforts to fix Siri
Apple announced today that it has hired Lilian Rincon, a seasoned technology executive who spent nearly a decade at Google…
Apple set to pocket $1 billion+ from rival AI apps in 2026 despite Siri issues
While tech giants like Microsoft, Google, Amazon, and Meta pour hundreds of billions into building massive AI infrastructure and frontier…
Apple CEO Cook discusses privacy, future of AI, and the company’s 50th anniversary
As Apple nears its 50th anniversary, CEO Tim Cook is taking time to reflect on the company’s storied legacy while turning his gaze…
By missing AI, Apple is winning AI
In an era when tech giants are burning hundreds of billions on massive AI data centers and infrastructure bets, Apple is conspicuously…
Apple’s ongoing Siri and AI struggles ripple into hardware launch delays
LLM Siri is Apple’s major, next-generation overhaul of Siri that shifts the assistant to a foundation built on large language models (LLMs)…
Visual Intelligence expected to define Apple’s push into AI wearables
Apple CEO Cook has been dropping hints about a potential third major product category: AI-powered wearables centered on Visual Intelligence…
Apple stock is Big Tech’s ‘safe haven’
Apple’s shares outperformed every other Magnificent Seven stock on Tuesday, underscoring investors’ growing preference for the…
Unlock your door with your face: Apple’s privacy-focused Face ID doorbell expected soon
Apple’s rumored Face ID-powered video doorbell continues to spark excitement among smart home enthusiasts, with fresh reports…
Apple stock selloff ‘unwarranted’ – Wedbush analyst Daniel Ives
Wedbush analysts, led by Dan Ives, describe Apple’s recent share-price drop as “unwarranted.” They contend that investor fears about…
Apple’s latest attempt to launch its new Siri hits roadblocks
Apple’s long-awaited, oft-delayed overhaul of its beleaguered Siri virtual assistant has encountered significant issues during recent tests…
Gene Munster: AI messaging, not fundamentals, is holding back Apple stock
Apple AI expectations peaked following the June 2024 announcement of Apple Intelligence, which positioned AI as having a quick impact…
Latest blow to Apple: Four AI researchers, top Siri leader depart
Apple continues to experience significant talent turnover in its artificial intelligence division, with at least four more AI researchers…
Apple buys Israeli startup Q.ai for nearly $2 billion, its second largest acquisition ever
Apple has made one of its largest acquisitions in history by purchasing Israeli AI startup Q.ai for nearly $2 billion, according to sources…
Apple said to unveil new Google Gemini-powered Siri in mid-late February
Apple is reportedly just weeks away from revealing the outcome of its expanded collaboration with Google’s Gemini team, which will power…
Apple Intelligence. Powered by Google™.
Apple’s reliance on Google’s Gemini AI model to power key features of Apple Intelligence — including an upgraded Siri — highlights…
Apple said to fine-tune Google’s Gemini for un-branded Siri integration
Apple plans to take full ownership of the experience by independently fine-tuning Google’s Gemini models to power the revamped Siri and…
Elon Musk: Apple’s deal with Alphabet for Gemini AI ‘an unreasonable concentration of power for Google’
Following the deal between Alphabet and Apple to use Google Gemini to power Apple Intelligence and the forthcoming LLM Siri, Elon Musk…
Google-parent Alphabet hits $4 trillion milestone, surpassing Apple in market value
Google-parent Alphabet Inc. has officially joined the elite $4 trillion club, becoming the newest tech giant to achieve this historic market…
Apple confirms Google Gemini will power Apple Intelligence, next-generation Siri later this year
Alphabet subsidiary Google confirmed that it has entered a multiyear deal with Apple to power the company’s “Apple Intelligence” artificial…
After lagging in AI, 2026 will be critical for Apple’s Siri
As 2025 draws to a close, Apple finds itself under mounting pressure to prove its mettle in the generative AI race, having effectively…
It’s a wonder Apple’s so-called AI strategist John Giannandrea lasted so long
Apple’s AI chief, John Giannandrea, will finally exit the company after seven years at the helm, a move that gave the company’s stock…
Apple’s hiring of Amar Subramanya likely to help improve AI strategy – Wedbush
Apple’s hiring of AI expert Amar Subramanya arrives at an ideal moment for the tech behemoth, as it ramps up efforts to bolster its AI…
Apple significantly improves its Shortcuts app with Apple Intelligence
Apple’s often-overlooked Shortcuts app — the powerful tool for creating custom automations on iPhone, iPad, and Mac…
Elon Musk: ‘I’m down’ for Grok – Apple collaboration
Elon Musk, the billionaire CEO of xAI, has expressed openness to partnering with Apple to integrate Grok into the the company’s…
Apple’s new Siri will quietly use Google’s Gemini in the background
Apple’s revamped Siri will rely heavily on a custom version of Google’s Gemini models, running securely on Apple’s Private Cloud Compute…
Apple begins shipping American-made AI servers from Houston plant
Apple announced on Thursday that it has begun shipping AI servers manufactured at its Houston factory, as part of a broader plan to invest…
Apple close to acquiring talent and technology from computer vision startup Prompt AI
Apple is close to acquiring technology and engineers from Prompt AI, a startup specializing in computer vision. Founded by Tete Xiao…
Apple sued by neuroscientists over use of copyrighted books to train Apple Intelligence
Two neuroscientists filed a lawsuit against Apple in California federal court, alleging the company improperly used thousands of copyrighted…
Apple is searching for a replacement for AI chief John Giannandrea
Apple is reportedly seeking a new head of artificial intelligence as John Giannandrea, the company’s current AI chief. Giannandrea has…
Apple rolls out server-side fix for Apple Intelligence bug affecting iPhone 17 and iPhone Air
Apple has implemented a server-side fix for iPhone 17 and iPhone Air models that couldn’t download Apple Intelligence models…
Apple, OpenAI ask U.S. judge to dismiss Elon Musk’s lawsuit over competition claims
xAI, the AI company founded by multibillionaire Elon Musk, is seeking billions in damages, claiming that Apple’s deal with OpenAI unfairly…
Apple Intelligence’s on-device LLM framework unlocks new AI app experiences
Developers around the world are able to bring even more intelligent experiences right into their apps by tapping into Apple’s on-device LLM…
Apple plans fix of Apple Intelligence issue on some iPhone 17 models
A bug is hindering some iPhone 17 users from downloading Apple Intelligence on their new devices, with a potential fix expected soon…
iOS 26: How developers are using Apple’s local AI models
iOS 26 is now available to all users, with developers updating apps to leverage Apple’s compact local AI models. Compared to larger…
New Apple Intelligence features are available today
Apple today released new Apple Intelligence features that elevate the user experience across iPhone, iPad, Mac, Apple Watch, and…
Senior AI and search exec Robby Walker latest to leave Apple
Apple’s Robby Walker, a top AI executive at the iPhone maker, is departing the company. Walker previously oversaw Siri…
Apple’s iPhone Air is an AI-driven mission in disguise
Apple on Tuesday debuted the all-new iPhone Air, the thinnest iPhone ever made, with pro performance. iPhone Air features…
Apple’s backup plan for AI could be attractive, versatile, and thrifty
Apple doesn’t have to sink billions of dollars into its own artificial intelligence solutions when it can outsource by teaming up with…
Apple’s push to bring Apple Intelligence to China continues
Apple is advancing its efforts to launch Apple Intelligence in China by partnering with Alibaba Group Holding Ltd. and Baidu Inc. to…
Apple sued by authors alleging use of copyrighted books in its AI training
Apple was accused by authors in a lawsuit on Friday of illegally using their copyrighted books to help train its artificial intelligence (AI)…