From time to time we bring you news items that are not Apple-related – unless we’ll be able to get SIRIUS satellite radio on our next generation iPods, that is.
“King of All Media” Howard Stern and SIRIUS announced today an epic agreement whereby Stern will move to SIRIUS beginning January 1, 2006. SIRIUS is the premium satellite radio provider known for delivering the very best in commercial-free music and sports programming to cars and homes across the country.
The world-renowned Stern is credited with revolutionizing the talk radio format. He is the No. 1 national radio host among males 18-49 years of age and ranks No. 1 in many of the 46 major markets where his show is broadcast, including New York and Los Angeles.
“It has been my dream to have the top-rated show in radio since I was five years old,” said Stern in the press release. “SIRIUS — the future of radio — will take this dream to a whole new level as I bring my fans my show my way. It will be the best radio they will ever hear.”
Known for his extremely loyal fan base and for his unequalled ability to migrate fans to other media, Stern has embarked on numerous highly successful ventures over the years while maintaining dominant ratings in his demographic. Stern has written two best-selling books — Private Parts, which was Simon & Schuster’s fastest-selling book ever, and Miss America, the fastest-selling book in publishing history. He later starred in the highly successful motion picture adaptation of Private Parts, orchestrated the fastest-selling soundtrack in motion picture history and starred in the most watched entertainment pay-per-view special of all time. “The Howard Stern Show” is E! Entertainment Television’s most successful show.
“Signing Howard Stern is, without a doubt, the most exciting and transformational event in the history of radio,” said Joseph P. Clayton, CEO of SIRIUS in the press release. “He is an entertainment force of unprecedented recognition and popularity in the broadcast world, who is capable of changing the face of satellite radio and generating huge numbers of subscribers for SIRIUS.”
“Howard is an incredible creative and comedic icon, and we are thrilled that he chose SIRIUS to broadcast what everyone believes will be the most exciting part of his career,” said Scott Greenstein, SIRIUS President of Entertainment and Sports in the press release. “There is absolutely no one like Howard Stern, and I’m excited that, for the first time, his show will be heard across the entire country as it was always meant to be heard.”
Greenstein negotiated the five-year, multi-million dollar agreement with Don Buchwald, who represents Stern.
Buchwald said in the press release: “An important new industry is being developed and Howard wants to be its leader. He is truly excited to be working with SIRIUS, which will not only provide a new and innovative platform for his broadcast talents, but will draw on his skills as a businessman. SIRIUS has offered Howard and his fans a great opportunity to be a part of something truly remarkable, and we look forward to a spectacular future.”
Through SIRIUS’ nationwide broadcast system, Stern will be heard in every market across the country. Moreover, Stern’s tremendous popularity among males 18-49 matches perfectly with SIRIUS’ target demographic.
SIRIUS estimates that Stern only would need to generate approximately one million subscribers in order to cover the costs of the deal. Total production and operating costs for the Stern show, including compensation of the show cast and staff, overhead, construction costs for a dedicated studio, and a budget for the development of additional programming and marketing concepts, is estimated to be approximately $100 million per year.
“When you look at his enormous existing fan base, all we need is for Howard to bring in a small fraction of his weekly audience for this agreement to pay for itself,” said Clayton. “Anyone who knows Howard, and who understands how loyal his fan base is, will not have a hard time seeing the incredible potential for growth that he will represent for SIRIUS. We are absolutely delighted that he will be joining our company, and we look forward to expanding the scope and diversity of SIRIUS programming with him.”
Additional information regarding the agreement is available in a Current Report on Form 8-K filed by SIRIUS with the Securities and Exchange Commission.
SIRIUS will host a conference call today at 9:15 am ET to brief analysts on the agreement. The audio portion of the call will be webcast at http://www.sirius.com .
I don’t listen to radio and it is unlikely that I would ever pay to do so; this news makes it even less so.
C’mon guys. Stick to the Mac news. So radio is going HBO. It’ll make a splash for a week in 2006 when people will pay $$$ to hear F*^% and S#&* on their radios. Whooptee. It’ll still be Howard. It’ll still be S#&*. Non-event.
Yet another reason to NOT get Sirius satellite radio…
Rude, crude, worthless dude.
This is the dawn of a new era for free speech. Hats off to Stern for having the nerve to pioneer a new medium. Finally, the muzzle will come off.
Now if he can help get bush out of office, life will be better.
Now if he can help get bush out of office, life will be better.
Satellite radio in an iPod? They’re just starting to appear in CD head units for cars (without requiring a separate tuner, I mean)…which are a lot bigger than iPods.
I think it can be done, but not in the near future without ruining the iPod’s slim form.
Listen to Mancow, fuck stern.
Stern is total garbage.. I certainly wouldn’t pay to hear him.
Now Sirius or XM on my iPod – that I would pay for!
All you haters probably have never listened to Stern. You all suck and probably are closet Windows XP lovers. Stern will revolutionize paid radio, just like the way he changed how radio is broadcast today.
you people are silly
I’ve listened to Stern many times over the years and I still think he’s a pompous jerk off. Good for him that he’s getting this deal, but personally, I don’t give a rat’s ass. I’m not in his brainless target audience I don’t guess…
Man… I knew that it was inevitable for Stern to go to Satellite Radio, I was just hoping it would be XM. They have better selection, more hardware, and a bigger user-base. Maybe the Stern deal will give SIRIUS cause to improve…. hmmph.
Oh yeah… btw Satellite radio could happen on iPods… we already know that Apple has posted a listing for a RF Hardware Engineer in the iPod division. Knowing Jobs’ penchant for above-and beyondedness I doubt that will only mean AM/FM.
Well, he’ll have a hard time helping Bush lose seeing as how 98% of his listeners can’t put down the bong long enough to go and actually cast a vote anyway…
It is funny that all of you who put down Stern by stating his audience is feeble minded lowlifes, don’t have a clue about who listens to him. A majority of his audience makes 50gs or better and have college education and can actually think for themselves. The dumbass radio listeners out there are the ones who need to be told what to think over and over and over again during midday. You know who you are!
Howard Stern is actually a very smart guy, and even though his show goes a bit too far at times, it’s usually really funny. That being said, I’m not so sure it will be as clever if he’s literally able to do and say anything he wants. Part of the brilliance of his show up till now was how he found ways to do what he wanted while trying not to get in trouble. Unfortunately he’s not on the air anywhere here in New Mexico, and I’m not willing to pay for radio so I’ll never find out.
Ndelc. Too bad you don’t get him in NM because your right wing congresswoman who bashed CBS over the Janet Jackson stunt is absolute fodder for him. Or at least her sound bites from the hearing she blabbed on and on at.
Fantastic news for Sirius. Good news for Stern. Not so good news for fans who will have to shell out a subscription fee (and buy a receiver!) to hear their man in ’06. I suppose there will be a lot of budget re-shuffling as they desperately try to work out how much Heineken they’ll have to sacrifice for the chance to hear Homeless Jeopardy or Daniel Carver of the KKK.
Let’s see….if I give up 20 Heinekens per month now…
Does anyone give a shit about Howard Stern any more?
His show will only degrade further into the toilet now that it’s on satellite…
SB
The obvious question is, Does Stern have a Mac or PC… That would put this topic, err.. on topic.
RE: RCK
<cough-cough-cough> Uh, I’ll be putting my bong down and voting uh, what’s his name, Jim Carey in December! So screw you!
Hehe… Seriously… What’s up with all these people on this thread… you all turned into your parents, …old, uptight farts who have all completely lost your sense of humor. Or maybe you’re all just not bright enough to get sarcasm. Stern is funny, that’s why he’s the biggest, highest rated radio personality, and why this is news. (yeah, it’s not Mac news, but, whatever.)
But, humor is in the eye of the beholder. And some people are afraid of dirty words, gross humor, and hilarious sarcasm… Luckily you are all in the minority, otherwise Stern would have been off the air a long time ago.
Regarding the “bong” comment… Since MacDailyNews rarely posts non Mac related news, I’m guessing that the fact that this is news to them means that they’re Stern fans… I’m glad they take breaks between bong hits to keep this site functioning and keeping it the best Mac news site out there.
“From time to time we bring you news items that are not Apple-related”
LIke the Hundreds of MS articles? Uh-Hum…
Since when is Apple not affected by the rest of the technology industry?
If MDN only posted articles the had “Apple Computer” in the title I probably wouldnt bother coming here.
MDN posts article that they find as generally pertinent or entertaining information.
If the title of the article doesn’t interest you, DONT CLICK THE LINK!
whiners
fa fa flunky. Robin has nice thingys.
Mr. Stern and his genre are largely responsible for the degradation of American culture in the last ten years. As we search for “the limits” and the “edge” of what is permissible – we find that everything is permissible if you just present it slowly enough, a bit at a time.
A shame to see a once great cultural leader like the USA slide into mainstream getto speak and “normal” vocabulary that would make a drill sargeant blush.
There are no limits if you don’t set them, America.
“YOU KNEW, WHAT YOU WERE DOING….YOU WANTED US ALL TO BE A BUZZ”
Ahole I agree with you 100%. I only turn on the radio to listen to Stern after the show is over I go into my iPod and finish out my day.
I can’t wait to here the new show.
F the FCC, and F Jackie
And Stern has never made a secret that he uses IMB-brand PCs. Rush Limbaugh is the Mac user.
And Glick7 please take your “cultural degradation” and just go die.
I’m not a big fan of Stern, and I only perifereally paid attention to him getting canned. From what I recall it was in the wake of the backlash against the Janet Jackson halftime fiasco.
In Sterns case, people can turn the dial and they can listen to something else. I don’t think that radio should “censored” as such. But the radio stations that carried Stern also have a right to determine what they want on their airwaves. Them removing Stern may be “censorship” in the broader sense but appropriate as it’s not government backed censorship.
Janet Jackson on the other hand did her self promoting stunt in front of an unsuspecting audience of families including children. While Stern does not try to hide what he is and what he does, the Superbowl is not late night TV, and it’s not an appropriate place for sexual content that is degrading to women.
I’m no prude, I think it’s a matter of respect. And none was paid to the millions of families and their kids who was watching that show. And what made it more insulting was the embarassing attempt to make excuses for what was obviously a planned event calling it a “wardrobe malfunction.” Pete Rose didn’t get anywhere by lying and I don’t imagine too many people were fools enough to buy Janet, or Justin’s or CBS’s lame attempts at sugaring over what they did.
I say if they thought what they did was appropriate as they obviously planned it in advance, why not have at least the decency to admit it upfront?
I switch between driving and taking subway/bus to and from work. And in both cases, Stern is with me on the radio and he makes the commute a hell of a lot easier. I am going to buy a rig for my car and hopefully by 06, they have a portable device I can use in the gym and on the bus.
And with him running 24/7 on Sirius, I’ll be able to catch him on the flipside during PM drive home. NICE!
who cares?
Amazing how many of you speak on a topic – in this case Howard Stern – and have no clue what you are critizing.
As an avid listener, I know for a fact he has called the iPod the greatest invention of all time. And he has said it several times.
The “98% bong” comment above shows how ignorant the anti-Stern folk really are. Again, you have no clue what you are talking about.
As far as Stern’s anti-Bush stance, he
was a big supporter until the FCC got tough on him. Stern has backed both Republicans and Democrats, and there are several prominent Republicans who back Stern. One of them being Rudolph Guliani, who would kick Bush’s ass in any election.
Stern accuses Bush of not going far enough in the war on terror. And he is right. God forbid he upset his Saudi buddies.
Sorry for the misspelling and format error. Just trying to leave work when I saw this.
mega dildos
Howard Stern is the biggest idiot ever. Up there with Gates and Thurrott
F Howard!
Listen to Opie & Anthony on XM.
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