On the launch day of the iPhone 16e, Apple released a fresh ad spotlighting its most budget-friendly iPhone yet. The brief clip showcases an inflatable air dancer clutching an iPhone 16e, set to the tune of “Talk” by Selena Gomez and Benny Blanco. Tailored for social media and snappy ad slots, the spot highlights the iPhone 16e’s sleek design, featuring an edge-to-edge display with Face ID and a single-lens rear camera.
Priced from $599, the iPhone 16e steps up from the previous iPhone SE 3 it replaces, though at a higher cost. It packs an A18 chip with Apple Intelligence capabilities, Apple’s highly efficient C1 modem, Face ID, a 48-megapixel camera, and a host of other features, positioning it as a compelling option alongside the rest of the iPhone 16 lineup.
MacDailyNews Take: It gets the word out.
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In my onion: A really dumb commercial, but that’s just me…
Apple missed the boat on this one, too much $$$ for what it is.
I’ll keep my 3SE as long as I can. I’ll don’t want a BIG iPhone.
100% the same. And I like the tactile feedback of the ‘home’ button within the black band and NOT all the swiping. Never want anything bigger, but Apple does not see us as customers anymore.
The sign is a blatant rip off ‘Never There’ by the band Cake. Pretty disappointing that in body caught this…