Apple launches new Mac website to help customers find their ideal Mac

Apple launches new Mac website to help customers find their ideal Mac

Apple today launched a new Mac website that’s designed to help potential customers find their ideal Mac. Apple’s “Help Me Choose” site asks users a few simple questions and then suggests the best Mac for that customer.

Juli Clover for MacRumors:

Questions include what the Mac will be used for, necessary day-to-day essentials, info on the user’s creative pursuits, the need for portability, which peripherals will be used, and budget.

Apple’s algorithm for suggesting a Mac takes all of these factors into account, and it doesn’t just present buyers with base configurations. It suggests upgrades to memory and storage that would be useful, and it will also present options if your selected budget is a little flexible.

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MacDailyNews Take: Check out Apple’s new “Help Me Choose” Mac site here.

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2 Comments

  1. Putting in all my requirements for the work I do on my Mac Pro, that site recommends either a Mac Studio or a MacBook Pro. NEITHER will meet my requirements. It is fantasy to think that I can do what I need to do on a MacBook Pro. (Yes, I have a MacBook Pro for travel, but what I am able to do on it is quite limited.)

    The site does not allow you to put in things like required PCIe cards or ability to work with multiple external devices. The results on that site makes me wonder if it is set to never recommend a Mac Pro.

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