Apple iPhone dominates the premium smartphone market with 72% share

In the premium category consisting of smartphones priced at $800 and above, Apple’s iPhone dominates with 72% global market share, according to IDC. Distant second place Samsung’s global market share has shrunk from 28% in 2019 to 18% through the first nine months of 2021, The Associated Press reports.

Apple iPhone dominates the premium smartphone market with 72% share
Apple’s 6.1-inch iPhone 13 Pro and flagship 6.7-inch iPhone 13 Pro Max

Michael Liedtke for The Associated Press:

In the premium category consisting of smartphones priced at $800 and above, though, Samsung’s global market share has shrunk from 28% in 2019 to 18% through the first nine months of 2021, according to IDC’s calculations. Meanwhile, Apple’s share of that lucrative segment, has climbed from 63% to 72% during the same period, based on IDC’s figures.

Apple’s gains reflect the iPhone’s loyal following, particularly in the U.S. and China, as well as the company’s marketing savvy that has burnished its brand with a sheen of prestige, Popal said. Likening it to a luxury fashion designer, Popal dubbed the iPhone the “Louis Vuitton of phones.”

The latest iPhones introduced last September have proven so popular that Apple supplanted Samsung as the worldwide leader in total market share across all price categories during the October-December period, according to IDC.

MacDailyNews Take: Discerning customers choose real iPhones.

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2 Comments

  1. For those that see wealth problematic, do you also find this news problematic?
    For those that are troubled by wealth disparity in the US and World-over, are you conflicted to embrace/be connected to a company that is greatly supported by those with ample discretionary wealth?
    If “fairness” is truly a guiding principle AND you are an Apple supporter/buyer of their products, how does such a person maintain the ideal in light of Apple’s main bank of customers?

    Asking for the friend in my head.

  2. Be careful if your friend starts answering more questions than you ask.

    A Smartphone is ubiquitous and extremely multifunctional. They are more important than a car thanks to Lyft and Uber. But like a car there will be the economy car sales to those of limited budget. For those with the money there are sports cars and even high end Toyotas.
    This is also true of houses. There’s a 1 bedroom apartment up to estate homes.
    But I take it yours is a political question. And if you’re looking for a logical answer that resolves verbosely adamantly egalitarians buying high end smartphones, specifically from Apple(who you seemingly dislike)? you’ll likely be waiting a long time for a that answer.

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