Analyst: Apple iPhone 12 sales getting lift from tax refunds, stimulus checks

A Wall Street analyst says that Apple’s iPhone 12 sales in the U.S. appear to have gotten a boost in March from consumers spending tax refunds and economic stimulus checks.

Apple's flagship iPhone 12 Pro Max features the largest display ever on an iPhone, a pro camera system with the new sensor-shift OIS on the Wide camera and longer focal length Telephoto camera, a LiDAR Scanner, A14 Bionic, and much more.
Apple’s flagship iPhone 12 Pro Max features the largest display ever on an iPhone, a pro camera system with the new sensor-shift OIS on the Wide camera and longer focal length Telephoto camera, a LiDAR Scanner, A14 Bionic, and much more.

Patrick Seitz for Investor’s Business Daily:

KeyBanc Capital Markets analyst John Vinh said his firm’s data shows a “solid pickup” in iPhone sales in March. U.S. iPhone sales last month increased 31% from February, vs. the three-year average increase of 1% for the period, he said. On a year-over-year basis, iPhone sales jumped 109%.

“IPhone 12 sell-through saw a healthy seasonal increase spurred by tax refunds and reopening catalysts,” Vinh said. Those catalysts include government stimulus payments and increased Covid-19 vaccinations, he said.

Among iPhone 12 models, the Pro and Max versions continue to see strong demand, offsetting weak demand for the entry-level Mini handset. “Overall, carriers’ feedback indicates the demand for iPhone 12 continues to surpass the prior iPhone 11 cycle, despite weakness associated with the 12 Mini,” Vinh said.

MacDailyNews Take: More fuel for the iPhone 12 super cycle!

Yes, more than ever, the world needs Apple’s annual iPhone cycle. And we bet the world will get it, too. With “iPhone 5G,” the multi-year Mother of all iPhone Super Cycles will finally be here this autumn!MacDailyNews, March 27, 2020

5 Comments

  1. The average American does not know how to handle their finances. Whenever they get a decent amount of money they blow it on luxuries instead of saving it. But hey, let’s blame rich people for all of our problems.

  2. And, because of the illogical and disproportionate amounts of stimi-funds being sent out, many previously employed people are staying home and enjoying a “vacation” and, per this article, getting a new iPh (upper tiers selling most).

    As a result, the country is experiencing a material worker shortage that’s having a significant effect on certain sectors.

  3. Of all the struggling small business and individuals across America, it’s encouraging and hopefully to see Apple benefiting. At the end 0f 2019 AAPL stock was around 93/share and today it’s only grown to 133/share. This roughly 43% percent growth and overall market cap of 2.23 trillion. ($2,230,000,000,000) is a prime example of how we need to help these struggling companies return to normal. Turning a blind eye to parting with a criminal state, enabling slave labor or incurring generations of federal debt, it’s important that each of us make true and meaningful sacrifices to help Apple out.

  4. Yes, 3include, we need to have concern for Apple’s hardships. It’s been so long that Apple has been struggling and our sacrifices–everyone of us–are needed to help out Apple.

    I’m thinking about starting a Go Fun Me site for Cook and his crew. Please join me in supporting them. Live link will be posted soon.

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