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Apple preps iPhone 11 trio, but potential upgrade cycle is in question

"iPhone Pro" rear camera assembly render (image source: Cashkaro)
“iPhone Pro” rear camera assembly render (image source: Cashkaro)

Larry Dignan for ZDNet:

About a third of Apple’s 900 million active iPhones are likely to be upgraded in the next 12 to 18 months, according to Wedbush Securities. The big question is whether Apple customers buy the iPhone 11 or wait for a 5G device in 2020…

Expectations for Apple’s new iPhones are pretty low. It’s a gap year for smartphones and 5G is a big reason why… So is anyone going to buy the new iPhones? Sure. The actual numbers, however, remain a mystery.

MacDailyNews Take: Yes, as we wrote last month, “this year is a placeholder year for iPhone ahead of the 5G avalanche. We’re most interested in how Apple’s marketing apparatus will attempt to sell iPhones (think: Camera, Camera, Camera!) in a year where many of us with iPhone X/XS/XS Max units (and even older Home-button based iPhones) may simply be on a holding pattern until iPhone 5G.”

Of course, iPhone could have [no new features] and still sell 40+ million units every 90 days. And, also of course, Apple will have a new A13 that’s more efficient along with iOS 13 which will also improve efficiency, so better battery life is likely in the offing. New cameras, especially on the back, along with new features for Apple’s Camera app are a given and will be the major focus for selling these pre-5G placeholder iPhones to customers through fall 2020 when The Mother of All iPhone Upgrade Cycles™ finally hits! — MacDailyNews, August 18, 2019

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