Credit Suisse: Apple iPhone looking good all the way through number 9

“After a week or so of negative data points about Apple’s iPhone, with analysts cutting estimates, Credit Suisse’s Kulbinder Garcha today swoops in with some good news, which is that demand for the iPhone seems just fine, and the company’s heading for record shipments,” Tiernan Ray reports for Barron’s.

Supply chain checks from our Asia team are supportive of iPhone strength, particularly around the mix… December quarter builds are expected to be 87mn, the highest quarterly build number we’ve seen historically… Additionally, the mix of the iPhone 7 Plus continues to be strong, with the 7 Plus expected to make up ~45% of the iPhone 7/7 Plus mix, materially higher than the ~35% we currently estimate. — Kulbinder Garcha, Credit Suisse

“Garcha, however, is really ‘looking forward to the iPhone 8 super cycle,’ he writes, referring to what is presumably the next model, coming sometime in 2017,” Ray reports. “In fact, he’s so positive on iPhone, he offers up [a chart] showing growth through 2018’s presumed ‘iPhone 9’ and 9-Plus and something he’s calling an ‘iPhone 9 Pro.'”

Read more and see the chart in the full article here.

MacDailyNews Take: To quote the esteemed Buzz Lightyear:

To infinity and beyond!


  1. Here’s an interesting stat: According to Mixpanel The iPhone 6s/6s Plus reached a base percentage of 21.82% by the end of Apple’s Q2 2016 (March 26, 2016).

    As of last night, the iPhone 7/7 Plus commanded a base percentage of 19.29%. This means there is a good chance the iPhone 7/7 Plus will achieve 6+ months of iPhone 6s/6s Plus sales by the end of this December quarter.

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