“Samsung’s purchase of Harman is strategically sound, worth the $8 billion, and positions Samsung well in the connected car market,” Larry Dignan reports for ZDNet. “The deal makes so much sense you have to wonder why Apple didn’t buy Harman.”
“There has been an argument floated for months if not years that Apple should use some of its cash to acquire Harman. The crux of the case, outlined by Jim Cramer repeatedly, is that Apple could diversify and become the hub of the connected car,” Dignan reports. “Not surprisingly, Samsung basically took the same argument Apple would use for purchasing Harman and adopted it.”
“What’s telling in all of Samsung’s comments and slides about the Harman purchase is that you could easily do a global search and replace with the word “Apple” and the strategy makes sense,” Dignan reports. “Assuming Samsung doesn’t completely botch the Harman purchase, Apple may regret not beating its rival to the punch.”
Read more in the full article here.
MacDailyNews Take: Larry, don’t you “worry,” Apple will be just fine, thanks.
Apple doesn’t need Harmon to get where they’re going (or they’d own Harmon already).
Samsung buys automotive electronics-maker Harman for $8 billion to take on Apple, Google – November 14, 2016
Apple said to develop car operating system in Canada – October 25, 2016
Apple scales back ‘Project Titan,’ effort no longer includes building own car – October 17, 2016
Apple’s Bob Mansfield reboots Apple Car project, lays off several dozen employees – September 10, 2016
South Korea company’s never-before-revealed battery technology expected to be Apple Car’s ‘secret weapon’ – August 9, 2016
Apple Car: Everything we know about Apple’s mysterious ‘Project Titan’ – July 29, 2016
Apple Car: An operating system licensed to other auto-makers? – July 29, 2016
Apple hires founder of QNX with Apple Car project increasing focus on self-driving software – July 28, 2016
Apple taps Bob Mansfield to oversee Apple Car project – July 25, 2016