Apple expected to showcase more powerful Siri today

“Apple Inc is expected to show off new abilities for its Siri digital assistant on Monday by debuting tools to let developers work with the company’s artificial intelligence,” Julia Love reports for Reuters.

“Apple has been working on letting Siri work directly with applications created by outside developers and hopes to have such tools ready in time for its Worldwide Developer Conference, technology publication The Information has reported,” Love reports. “Apple hopes to expand Siri’s capabilities well beyond Apple apps and searching the Web. An example might be to allow the personal assistant to book a ride through a ride-hailing app listed in Apple’s App Store.”

“Rivals such as Microsoft Corp and Alphabet Inc’s Google are investing heavily in their own digital assistants, analysts say,” Love reports. “‘Apple just can’t stand still in light of this competition,’ said analyst Tim Bajarin of Creative Strategies.”

Read more in the full article here.

MacDailyNews Note: Watch the keynote live here:


  1. Lets hope Siri has actually gone backwards over time. I was pretty happy with the results I was getting form Siri rely on buy lately I have resorted to repeating myself over and over and then finally calling Siri names. I have only ever has to resort to name calling on Ford Sync before. Don’t get me wrong Siri is still way better than Sync but it is in need of Sirious Help (pun intended).

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