Apple plans to fix this major iphone problem

“According to a leak from Mobipicker (via Phone Arena), Apple’s next-generation iPhones will be offered with 32 gigabytes of storage for the base models,” Ashraf Eassa writes for The Motley Fool. “Unlike 16 gigabytes, which can be pretty uncomfortable these days, 32 gigabytes of storage are likely to prove quite adequate for a good portion of potential iPhone customers.”

Eassa writes, “I can see this as Apple’s way of trying to court users of older phones with 16 gigabytes of storage; if all of the new technologies included in the phone aren’t enough to justify an upgrade, perhaps the idea of additional storage in a state-of-the-art iPhone at a typical base price might be enough?”

“Including 32 gigabytes of storage in the base model is certainly going to weaken the case for some to move to higher tiers of storage. In fact, if Apple offers the 32 gigabyte models at the traditional entry-level prices and tries to sell 64 gigabyte models for $100 more, the relative value in moving up a tier from base actually looks worse than it has in previous years,” Eassa writes. “What I expect Apple will do in an attempt to drive upsell will be to, in fact, increase the amount of storage that it offers at each pricing tier. Instead of selling 16/64/128 gigabyte models, the new lineup could pack 32/128/256 gigabytes of storage.”

Read more in the full article here.

MacDailyNews Take: Oh, yeah, we’ll take 256GB onboard our next batch of iPhones, thanks!

Obviously, 16GB is for a certain target market, one that can live in the iCloud. The problem with that model, however, is that inexperienced buyers and inattentive resellers foist 16GB iPhones on people who really cannot manage to live in the iCloud and therefore could end up hating their iPhone (it won’t update, it’s perpetually packed full and therefore runs poorly, can’t take any photos, can’t download any more apps, etcetera).

Apple needs to ask themselves if the benefits of having a 16GB iPhone (“low” entry price and upselling platform for higher capacity iPhones) are worth the risk of disappointing those who are likely buying their first iPhone. For Apple, the quality of the user experience should always come first. — MacDailyNews, July 4, 2015

Analyst: Next-gen iPhone to drop 16GB in favor of 32GB for base models
Tuesday, May 31, 2016


  1. Read the headline and i thought they were going to say they’d finally fix the absolutely atrocious manner in which users are required to arrange icons on each screen.

    1. Well, we all can’t wait for your alternative method which is… what?

      By the way, your use of the word atrocious is, in this context, hyperbolic at best.

      I know, based on your and Little Joe’s “contributions”, that trolling doesn’t require literacy, but here’s a little tip. Before you reach out to use those multi-syllabic words in your posts, look them up first. On a Mac, you simply select and right-click the word in question. Boom! English words have meanings!

      I fail to see how any of the following synonyms describe Apple’s icon-moving techniques: barbaric, barbarous, brutish, savage, vicious, wicked, cruel, nasty, ruthless, merciless, villainous, murderous, heinous, nefarious, monstrous, base, low, low-down, vile, inhuman, infernal, dark, black, black-hearted, fiendish, hellish, diabolical, ghastly, horrible; abominable, outrageous, offensive, hateful, disgusting, despicable, contemptible, loathsome, odious, revolting, repellent, repugnant, abhorrent, harrowing, nightmarish, gruesome, grisly, sickening, nauseating, horrifying, hideous, unspeakable, unforgivable, intolerable, beyond the pale, scandalous, flagrant, execrable. Some of them fit your post quite well.



  2. No, MacDailyNews, a 16GB iPhone is not adequate for one who can “live in the iCloud”, because free iCloud only offers 5GB of storage. I don’t believe that the target market you’re talking about exists because a person who would buy the base iPhone would not (1) pay their cell phone provider extra every single month for an unlimited data plan that would be necessary to support an iCloud life and (2) because they also would not be willing to pay a monthly service charge for more iCloud storage.

    Why should they? Many similarly priced Android phones have not only offered 32GB in their base models for the last 2 years but Google also offers those customers free unlimited storage for photos.

    It’s time that Apple became competitive on storage (and battery life, I might add) or they risk losing marketshare.

    1. I have never had phones larger than 16GB. And since last year, I usually have a several GB of free storage space. Apple Music made this possible. None of my music is on the phone anymore; it is all on the cloud (and that’s on the part that doesn’t count towards my storage).

      I offload my pictures onto my Mac (and its Time Machine), and only have perhaps a month’s worth of photos on the phone. I mercilessly delete the Apps where I realise I haven’t touched them in six months.

      I have the cheapest family plan from T-Mobile, and it includes unlimited data / text / voice. It gives me 2.5GB of 4G speeds, but Apple Music streaming (nor any other music or video streaming) doesn’t count against this limit.

      If Apple keeps the same price and ups the storage, I won’t have a problem with that, but 16GB has shown to me to be perfectly adequate for the daily use I have. Most people around me are in the same boat and most are fine with 16GB.

    2. I have a friend who chooses the phones that a large company supplies to it’s staff. As far as he is concerned a 16GB iPhone SE is perfect because he doesn’t want staff filling up those iPhones with personal music, videos and pictures.

      So long as he can source rugged and reliable phones that are able to do all the built-in things and also run a small number of in-house apps, then he will keep buying them by the thousand.

      It’s also worth noting that his wife has an iPhone with 128 GB of memory, but she bought it with her own money and chooses what she does with her iPhone.

    1. So. Freaking. What.

      I’m sorry, I didn’t realize Apple’s primary customers were corporations, not consumers. It seems you’re confusing Apple with BlackBerry or Microsoft.

      Pulling the “corporate customer” excuse is the desperate defence of unthinking fanboys. As an Apple *fan* and consumer, I demand better value for my money.

  3. They’re not going to increase 64GB to 128GB. There may be another differentiator. While Apple will get fewer people paying more to upgrade the storage space, I don’t think that’s a bad thing. This will be the third year using the same tooling for the iPhone. Even the base iPhone will be a LOT more profitable.

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