“The giant screens that form part of the new Apple Store design created by Jony Ive reportedly cost $1.5M each,” Ben Lovejoy reports for 9to5Ma.
“We got out first look at the screens at the opening of the Brussels store in Belgium, as well as a tour of a mockup in December,” Lovejoy reports. “We reported last September that Memphis would be one of the first U.S. stores to get the new design, and that store finally opened at the weekend at 2031 West Street in Germantown – but Albany Crossgates, NY, got there first earlier this year.”
Read more, and see the photos, in the full article here.
MacDailyNews Take: These displays are compelling focal points for Retail Stores. If you’re close to Apple Store Crossgates or Apple Store Brussels, stop in and check it out!