Some analysts see Apple iPhone sales turning negative in 2016

“Morgan Stanley analyst Katy Huberty has soured on prospects for iPhone growth next year,” Patrick Seitz reports for Investor’s Business Daily. “In a report Monday, she forecast iPhone unit sales to decline 3% in calendar 2016. Just two months ago, Huberty had boosted her estimate for iPhone unit sales growth next year to 7% from 3%. Citing weak supply chain data points, Huberty cut her 2016 iPhone unit sales estimate by 12% and EPS estimate by 6%.”

“Meanwhile, JPMorgan analyst Narci Chang noted in a report Monday that November sales in the iPhone component supply chain ‘signal signs of early weakness of Phone 6S cycle,'” Seitz reports. “‘Current Street expectations (for Q2) of flat to up quarter-over-quarter seasonality are too optimistic,’ Chang said.”

“Other analysts are more optimistic,” Seitz reports. “On Thursday, BMO Capital Markets analyst Tim Long said that he thinks Apple can increase iPhone unit shipments for at least the next four years. He said that Wall Street is “too negative” on iPhone sales prospects.”

Read more in the full article here.

MacDailyNews Take: Investors never forget that the sole qualification for becoming a Wall Street analyst is getting hired as a Wall Street analyst.

Cramer: Apple shares may not have momentum but they’re cheap – December 14, 2015
Morgan Stanley slashes Apple price target by 12%; shares fall in pre-market trading – December 14, 2015
Apple stock slides on Credit Suisse claims of iPhone component order cuts, weak iPhone 6s demand – December 2, 2015
UBS analyst’s latest ‘research’ note on Apple is just another ‘actionable’ note and should be totally ignored – November 16, 2015
Apple shares continue to get slammed on commission/bonus related ‘actionable research’ – November 10, 2015
Apple lower after Credit Suisse notes substantial supply-chain cuts – November 10, 2015


    1. Oh please do share with us:

      – The great business experience you have that allows you to criticize (so astutely) the CEO of the most valuable company on the planet.

      – The income of your own company.

      1. Come on Derek, aren’t you above the usual MDN rabble?

        This site has become overrun with zealots who, in the prior 3 posts, all use ad hominem against “Oh … Reason” rather than facts and logic to refute assertions that they don’t personally agree with.

        Allow me to add my 2 cents responding to cynicism of “x” and “Reason”.

        Nobody here should care about Apple short term stock price at all. You don’t buy tech stocks for dividends (Apple’s is paltry for a company of its profitability). Moreover, with the many negative pressures on all the markets around the world, is anything Apple does going to create a sudden rise in price. Invest for the long term and ignore the BS of day trader manipulators.

        Confidence in Cook is definitely mixed, however. The recent AppleInsider narrative notwithstanding, Apple today clearly prioritizes the sale of iOS apps and services to the consumer over everything else that it formerly did. Apple has abruptly abandoned so many quality products, it is indeed fair to say that many professionals are disgusted at Apple’s abandoning them. Obviously this has insignificant financial impact to Apple in the short term, but it has buoyed Google, Microsoft, Amazon, and others. It also sows seeds for Apple’s long-term decline. If Mac OS X doesn’t receive dramatically needed improvements in the near future, the door is opened for other developers to come up with a more attractive operating system at some point in the future. Leading computer experts, gamers, and professionals of the world — most of whom are OS agnostic — may continue to use Parallels and whatever apps they like in the short term. The problem is that without solid reasons from Apple, developers of OS X software will find it hard to update or improve their Mac wares. Witness Quicken — software produced by a company whose CEO sat on Apple’s own board. Most people would agree that Quicken’s native Mac software is a poor second-rate port of the software that they developed first and foremost for Windows.

        I don’t give a damn about Apple’s pile of cash, or stock price, or Cook’s human rights activism. I do care that Apple continues to allow OS X to degrade and go practically unadvertised, its GUI and software features to be easily outmatched in objective comparison to the competition.

        There is a problem with Apple today — it’s Apple’s insistence on style over substance, and it’s being actively driven in that direction by Cook.

        I haven’t seen a single post on MDN in years that offers meaningful hope that Cook has a clue how to improve the relevancy of OS X over the long term. Without OS X being a vibrant platform, Apple will happily survive, but I know I’m not the only formerly happy Mac customer who will leave the fold.

        1. And yet my concise comment remains a fact. The guy is merely an anonymous coward troll. I’m not interested in being baited into all this side rubbish. He offered nothing useful, only FUD. I ripped the mask off. I like that.

  1. Some analysts are negative. Some are positive. In other news, they – as a group – have no f’ing clue what they’re talking about. (That’s surprising news to everyone here, I’m sure.(

  2. In the years after I stopped using “professional stock advisors,” my portfolio appreciated by 600%.

    They’re, as a group, nearly useless. Worse than psychologists for babble.

    1. “Worse than psychologists for babble.” because …

      Today they are simply click whores for their client solicitation of dollars to “invest” as they say.

      Dead on!

  3. Fascinating!

    Keep predicting the same thing over
    and maybe it will come true some day.

    What’s the famous quote about INSANITY?

    Insanity: doing the same thing over and over again and expecting different results.
    – Albert Einstein

  4. Since when can mere manipulating mortals see the future? Where is the SEC on this? They drive the stock down so that great earnings maybe bring it back to almost where it was when they began the smear.

  5. So, when they forecast growth the stock did nothing, they got more growth than they were expecting so they raised their estimates and the stock did nothing, now they’ve decided Apple are doomed again and the stock starts going down. Irrespective of what you think Apple’s prospects are and why, you have to ask why anyone actually listens to these analysts who have no clue what they’re on about. We all know why they change their minds so often, but what do their customers get out of following their crappy advice?

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