“Here are three big challenges facing Apple in 2016,” Adrian Kingsley-Hughes writes for ZDNet.
“Growing beyond the iPhone,” Kingsley-Hughes writes. “Apple is now more accurately ‘The iPhone corporation,’ with the company being more reliant on this single product than ever… And if you think the mythical Apple Car could be the next big thing, think again. The car industry is hugely competitive, and a minefield of governmental regulation. Apple would be better dusting off those TV plans.”
MacDailyNews Take: People aren’t going to stop needing and/or wanting new pocket computers disguised under the moniker of “smartphones,” or premium notebooks and even desktops any time soon. Certainly not in 2016.
And if you think the mythical Apple iPhone could be the next big thing, think again. The cellular phone industry is hugely competitive and blah, blah, blah.
“Improve software quality,” Kingsley-Hughes writes. “Buggy software is still buggy software, and it sucks for consumers who have paid top dollar for products to be encumbered with so many issues. It makes Apple appear slapdash and lackadaisical, especially since it has such a tight control over the hardware.”
MacDailyNews Take: Agreed. Way ahead of ya, Adrian.
“Managing analyst/media/consumer expectations,” Kingsley-Hughes writes. “Apple is a super-secret company, and this information vacuum is just begging to be filled with nonsense. And the crazy levels of speculation, hype, hysteria, and plain old fabrication that precedes the launch of new Apple products is dulling the effect of the actual launch.”
MacDailyNews Take: As it has always been and it doesn’t seem to be affecting the bottom line very negatively no does it? Would you rather have a company whose products are subject to endless speculation or would you rather have a company whose products are ignored?
Read more in the full article here.
MacDailyNews Take: One out of three. That’s good for baseball, but not much else.