“I had a chuckle Monday morning, when Steven Milunovich, a technology analyst with investment bank UBS, told a San Francisco conference he was hosting that Apple had declined his invitation to send an executive to speak,” Adam Lashinsky writes for Fortune.
“Instead, he asked three Apple experts to form a panel: analyst Horace Dediu, blogger (and University of Michigan senior) Mark Gurman, and me,” Lashinsky writes. “I was amused because I pulled a similar maneuver at Fortune Brainstorm Tech in Aspen three years ago. If Apple won’t talk about itself, then invite others to talk about Apple.”
“Apple justifiably remains the object of fascination for everyone from product fanatics to Wall Street investors,” Lashinsky writes. “There isn’t another company on the planet that is discussed this way. Still.”
Read more in the full article here.
MacDailyNews Take: Apple? What’s that? The fruit?
[Thanks to MacDailyNews Reader “Daniel N.” for the heads up.]