Here’s what users are doing with their Apple Watches

“The best products not only do a great job at the things they were advertised to do, but they also delight users in ways they could have never expected before buying those products and using them on a daily basis. Ever since the launch of the Watch, the Wristly team has surveyed their panel to better understand where Apple Watch is exceeding expectations and where it is falling short.

But how do those expectations get set in the first place?

For context, let’s review Apple’s top marketing claims for their most personal device yet:
1. An incredibly precise timepiece
2. Entirely new ways to stay in touch
3. A smarter way to look a fitness

Given the myriad things that the Watch can accomplish, it is telling to see that Apple has chosen to highlight the Watch’s timekeeping precision, its new communication features, and its fitness capabilities. So how did Wristly’s panel’s actual usage of the Watch stack up against Apple’s positioning?

Wristly: Here's what users are doing with their Apple Watches
Source: Wristly, The State of the Apple Watch

Read more in the full report here.

MacDailyNews Take: Apple Watch users with Apple TVs: Give the Remote app on your Apple Watch a try. Using it is a sublime experience. You’ll love it!


    1. the term originally confused me too but ‘complications’ is a traditional watch definition for extra functions.

      “In Horology, the study of clocks and watches, a complication refers to any feature in a timepiece beyond the simple display of hours and minutes.”

      for apple it is:
      “Complications are small elements that appear on the watch face and provide quick access to frequently used data”

  1. MDN, using the remote on the watch hurts my wrist (holding it in that position). I really wish you could set the watch to remain lit up even when not held perfectly horizontal: for those of us with stiffer wrist/forearms that would be a real blessing.

  2. Would have been nice if MDN included what those colors mean.

    For those who do not wish to download the PDF, here it is.
    Red (or Orange, depending on your eyes and screen)
    Use less than expected

    Dark Blue
    Use as expected

    Light Blue
    Use more than expected.

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