Apple TV 4 coming in October for under $200, Apple TV 3 becomes entry level; both get new streaming service

“According to sources, the fourth-generation Apple TV will be priced below $200, and is on track to become available in October,” Mark Gurman reports for 9to5Mac. “Apple executives are apparently still finalizing the price of the revamped living room device, but the latest options call for a starting price point of either $149 or $199.”

“Apple plans to keep the $69 third-generation device for sale as an entry level model within the Apple TV product line,” Gurman reports. “Apple’s next-generation Apple TV will include a number of new features to differentiate itself from the older version, including Siri support, a new remote control, an App Store with a Software Development Kit for developers, and a refreshed user interface.”

“As soon as next year, Apple plans to release a cable-replacing streaming TV service,” Gurman reports. “According to our sources, the software update that enables Apple’s cable-replacement service is currently planned to also become available for the third-generation Apple TV.”

Read more in the full article here.

MacDailyNews Take: It’s good to know that Apple TV 3 units will still work with the upcoming skinny bundle(s), but we’re really going to want to upgrade to ATV4 in order to get Siri support, the new remote controller, what we assume is an improved ATV4-only user interface, and the Apple TV App Store.


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