“Something interesting happened with the iPod. It went from a sign of being different to an outright symbol of being cool,” Neil Cybart writes for Above Avalon. “During a time when Macs were destined for art classrooms, and mobile phones left much to be desired in terms of design and functionality, iPods were taking over college campuses and schools like nothing seen before. Music was once again something fun, something that could be listened to mostly anywhere. A fact that now seems like a given was a new experience just 10 years ago. ”
“With Apple Music, Apple is once again looking to leave its mark on music culture, which is arguably much more important and valuable than the $15 billion of annual digital and physical music sales,” Cybart writes. “We are no longer in the iTunes era. The iPod we have come to know is now just a footnote in Apple’s financial statements. Instead, Beats 1 is being positioned as the new iPod.”
Read more in the full article – recommended – here.
MacDailyNews Take: From what we’ve heard so far, Apple’s Beats 1 is going to be a resounding success.
Beats 1 is something only Apple can do. Google’s not smart enough (they’ll announce “Beeps 1” next year, of course, and flop) and nobody else is big enough to pull it off.
Why Apple’s Beats 1 is genius – July 1, 2015
Apple’s Beats 1 DJ Zane Lowe: ‘Into the unknown we go’ – July 1, 2015
AccuRadio CEO: Apple Music’s Beats 1 won’t garner a huge audience – June 30, 2015
Apple’s Beats 1 starts broadcasting – June 30, 2015