“‘While, the holidays in general and Christmas in particular are not the sole indicator of the smartphone market share and trends,’ said Jarah Euston, Flurry’s vice president for analytics and marketing, in a post outlining new data on new mobile device activations, ‘it is safe to say that Apple’s newly released iPhone 6 and iPhone 6 Plus have had a blockbuster holiday season, despite a lackluster holiday season for the consumer electronics industry.’ Flurry’s confidence in Apple’s iPhone line this holiday season stems from its findings that the company accounted for the lion’s share of new mobile device activations from Dec. 19 to Dec. 25,” Daniel Sparks writes for The Motley Fool.
“Apple mobile devices accounted for 51% of new device activations worldwide, according to Flurry. Second place Samsung trailed far behind with an 18% share of new device activations,” Sparks writes. “Flurry’s report isn’t the only data pointing to a big quarter for Apple’s iPhone. KGI Securities’ well-connected Apple analyst Ming-Chi Kuo estimated that first-quarter iPhone sales could soar 40% compared to the year-ago quarter. Furthermore, a survey by UBS analyst Steven Milunovich in November suggested there would be a high level of Android switchers, thanks to the appeal for the iPhone 6 line.”
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