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Note to CVS, Rite-Aid, Walmart: Apple Pay users spend big

“Apple seems to have nailed it with Apple Pay, its users are already three times more likely to spend $250 or more than are those on other services, the latest Retale survey claims,” Jonny Evans writes for Computerworld. “Apple Pay users are more worried about losing their iPhone than data breaches (29 percent versus 26 percent), suggesting they feel secure with the system. Over one million credit cards were activated on Apple Pay within the first 72-hours of introduction while around 5 percent of US retailers already accept it.”

“PayPal is the most popular in-store mobile pay option (51 percent) with payment systems from banks as the second choice (21 percent). Apple Pay is already the choice of 10 percent of those surveyed, while, despite Android’s dominant market share and three years of availability, Google Wallet is used by a pathetic 8 percent, Retale reveals,” Evans writes. “This sense of security means that while just 12 percent of the Retale survey group said they would be comfortable using mobile pay for a purchase over $250, iPhone users were three times more comfortable with this kind of spending.

“The sense of security is driving use. Over 50 percent of in-store payments made at McDonalds burger joints were made with Apple Pay while Whole Foods processed over 150,000 Apple Pay transaction in the first three weeks of the service,” Evans writes. “Walgreens mobile payments have doubled.”

Read more in the full article here.

MacDailyNews Take: Boycott CVS and Rite Aid and any other company that willfully turns off NFC in a effort to block the vastly more secure, much more private, and far easier-to-use Apple Pay service.

Related articles:
Major retailers see Apple Pay wave – November 17, 2014
In only 3 weeks, Apple Pay is changing how consumers pay – November 17, 2014
Boycott CVS and Rite Aid – October 27, 2014
Bad business: CVS and Rite Aid antagonize their most well-heeled customers by blocking Apple Pay – October 27, 2014
CVS stores reportedly disabling NFC to shut down Apple Pay – October 25, 2014
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Apple’s iOS dominates in richer countries, Android in poorer regions – March 25, 2014
Twitter heat map shows iPhone use by the affluent, Android by the poor – June 20, 2013
iPhone users smarter, richer than Android phone users – August 16, 2011
Yankee Group: Apple iPhone owners shop more, buy more, remain more loyal vs. other device users – July 20, 2010

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