Entrepreneur warns retailers, restaurants, bars: Do not wait, jump on the Apple Pay bandwagon ASAP

“For small to mid-sized business (SMB) owners, preparing for the holiday season is already a big task with inventory orders, staffing, expanded business hours and planning for the anticipated leap in sales traffic,” David Goldin, President and CEO of AmeriMerchant, writes for Entrepreneur. “Now thanks to Apple, restaurants, bars, liquor and retail stores have one more option to add to that list with the launch of Apple Pay.”

“Even though Apple Pay is still new to the market, this is our warning to every SMB owner to jump on this bandwagon now to avoid any consequences that may occur from failing to fully embrace this technology,” Goldin writes. “The cohesiveness of Apple products is what draws people in for a lifetime. The Apple Pay platform may be the first perk of many. Plus, there’s a good chance if you’re an early adopter, Apple will be more than likely to help you along the way. The next product launch or service Apple comes out with may benefit SMBs owners and it’s only a matter of time before the company is fully integrated into every aspect of a business.”

“The sooner you jump on the Apple Pay craze the better,” Goldin writes. “It’s time to get onboard, give yourself a leg up on the competition and fully prepare your business for the upcoming holiday shopping season.”

Read more in the full article here.

MacDailyNews Take: Boycott non-cash payment systems from companies (CVS, Walmart, Best Buy, Rite Aid) that willfully shut off NFC in an effort to block you from using the vastly more secure, much more private, and far easier-to-use Apple Pay service.

Related articles:
Apple Pay fuels usage of long-moribund Google Wallet – November 5, 2014
After CVS and Rite Aid blocked Apple Pay, Schubert law firm launches antitrust investigation – November 4, 2014
Sorry, Walmart, CVS, Rite-Aid et al. — Apple Pay and NFC have already won – November 4, 2014


    1. No, but this person IS saying that you want to get ahead of this while you can, because a LOT of people are buying/have bought the new iPhones and you want to make a big deal out of accepting Apple Pay while it’s still the big, new, widely-publicized differentiating feature.

    2. That’s a ridiculous statement. Of course not. But those who have an iPhone 6 or 6+ will be looking to use Pay, and if you accept it, you will be much beloved this holiday season. Not to mention that for bars and restaurants, it is far more secure and eliminates the possibility of stolen credit card numbers, which many people are getting leery of handing their cards over to wait staff.

      1. And because you can gain or lose a lot of customers right now. This is an unusual time. A small business can make a big swing in either direction. If you gain a bunch of customers because you take Apple Pay and your competitors in town don’t, you have a good chance to retain them, even if your competitors later wake up.

        1. You’re making me laugh. If every single iPhone 6/Plus buyer shops exclusively with ApplePay this holiday season, it’ll be maybe one-third of 1% of the US population. I’m 100% Apple customer, but yinz act like there’s this giant tidal wave RIGHT NOW.

          1. “If every single iPhone 6/Plus buyer shops exclusively with ApplePay this holiday season, it’ll be maybe one-third of 1% of the US population.”

            The US population is about 300 Million, and about 200 million of them are meaningful buyers (eliminating kids, senior citizens, and unemployed)

            Apple sold about 40 million iPhones last quarter, is expected to sell about 60 million this holiday quarter, and another 40 million in the following quarter. That’s about 140 million iPhones compared to about 200 million US shoppers.

            Yes, not all of those phones are iphone 6’s, and a good share of them go outside the US, but it’s pretty clear that they represent a significant percentage of the buying population.

            ie, A GREAT deal more than the less than one-thrid of 1% of US shoppers you claim

            1. “Global sales through next March will impact US-only ApplePay sales in the upcoming month only if the new Apple Time Machine gets released immediately. ”

              The article is saying that sooner is better and safer than later. My iphone numbers are supporting that.

              I didn’t say anything about next month. But thanks

            2. Way to rewrite the article to support your zeal. It says, and I quote: “the upcoming holiday shopping season.” No doubt Apple will make us all forget cash ever existed, but in five years maybe. You and David Goldin act like merchants have fewer than 23 days to get up to speed (that’s Black Friday.) And THAT is my scoff. I’m gonna start passing out Xanax to you freaks.

            3. You clearly didn’t read the whole article. One of the main points with getting on board early was because Apple would likely be willing to assist you with the initial setup, etc. not to mention all the boycotters like myself.

          2. It might be a small demographic, but it’s spending is over sized. Because they all just bought new iPhones, you know this demographic is likely to spend money on large nonessential purchases. I

      2. That is if all the banks have their cards ready for Apple pay by Black Friday. As I understand it, there are still many that do not work at this moment. And I know people with the 6 who still have not activated Apple pay, so to assume everybody that has a 6 will automatically use Apple pay is a bit disingenuous.

    1. Same response I get at Meijer, Meijer Gas Station, Walgreens, Subway, Panera, & BP every time I use it – from both the cashier and the customer behind me in line.

      I live in a rural area of SE Michigan – people think I’m the man from the future running around Monroe MI paying for stuff with my iPhone!

    1. What card did you try to use – they don’t take AMEX.

      I made that mistake on Day 1 – only had an AMEX loaded in Apple Pay, and it would’t work at Subway – worked everywhere else though. When I did get my Chase Visa loaded, I went back to the same Subway and it worked.

      On a similar note – American Eagle is supposed to accept Apple Pay. Went shopping there with my daughter this weekend, and the local AE did not have NFC terminals in place, so could not use Apple Pay.

  1. Question on Apple Pay as I do not have an iPhone 6. After the transaction, is a receipt emailed to you, much like a purchase at an Apple store? My wife had a charge card compromised a couple of weeks ago and I see this as a huge deterrent to that.

    She will upgrade to iPhone 6, which means I will get her iPhone 5. I get hand-me-downs for cars and laptops too!

    1. Just used Apple Pay at Walgreen’s, where the terminal was a bit tetchy (but finally worked). Got a normal paper receipt which I could use for logging expenses if I were into that.

      Staples (no Apple Pay) offers email receipts.

    2. You have a record of the transaction in Passbook as well, but of course it’s not an itemized receipt. Receipts are still delivered as before; all that has changes is you don’t hand over or have to swipe your card.

  2. They should make sure to advertise it as well on the doors and at register and then people will know to use it. I was in Subway the other day and didn’t use it cause I didn’t see any markings anywhere.

  3. I was miffed when I read one review of Apple Pay that said you had to “swipe” your phone over the reader. Couldn’t be farther from the truth. You merely hold your phone near the reader with your thumb gently resting on the home button and BOOM, you’re done. You don’t even need to wake your phone up or go to the passbook app. So long as you have a default card set up you’re all set. And it’s FUN!

  4. It’s a breath of fresh air to hear someone pro-actively urging consumers to use some Apple method. It will give Apple Pay a great head-start in electronic payments.

  5. I had lunch today at a Chili’s and their payment system is portable, battery-powered credit card readers at every table. I kept on thinking how insecure these terminals are because hackers could have easy access. The manager assured me that they were very secure because the “nerds” had everything under control. He also told me the readers were not NFC enabled, but they were evaluating PayPal. The result: I will not be eating at a Chili’s restaurant anytime in the near future.

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