“The bigger screens yielded bigger results,” Marcus Chan and Mark Milian report for Bloomberg.
“During the debut weekend of Apple’s new iPhone 6 and 6 Plus, Apple sold more than 10 million units of the larger-screen devices, the company said today,” Chan and Milian report. “That number topped last year’s record of 9 million iPhone 5s and 5c units sold in the first three days of availability.”
Chan and Milian report, “You can see from the chart below how Apple has managed to outdo itself on sales of new iPhones on opening weekends ever since the iPhone 3GS hit store shelves in 2009.”
“Separately, phone-insurance firm SquareTrade subjected the new iPhones to its breakability test, which includes submerging the devices in water and dropping them repeatedly from 4 feet high. On a scale from 1 to 10 (a higher number means it’s at a higher risk), here’s how Apple performed, compared with its arch-rival Samsung Electronics,” Chan and Milian report. “A spokesperson for the South Korean tech giant declined to comment.”
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