“Apple may have shown rivals its hand by unveiling its first smartwatch months before it hits the market,” Shara Tibken reports for CNET. “But it also made sure consumers had a reason to wait for its launch.”
“By announcing its first-ever smartwatch more than a quarter before it’s available for purchase, Apple… got every would-be smartwatch buyer to hold off purchasing a rival device from Samsung, Motorola, LG, and other competitors trying to nab a share of the emerging market for smart devices,” Tibken reports. “Because really, who’s going to buy a smartwatch now without waiting to see exactly how the Apple Watch, as the device is called, stacks up?”
MacDailyNews Take: The usual fools. You know, the same type of person who rewards convicted patent and trade dress infringers by buying cheap, plastic knockoffs of Apple iPhones and iPads.
“‘Current wearable makers must raise their game to respond to Apple,’ said analysts from research firm IHS Technology,” Tibken reports. “Introducing the wearable at least four months before it hits the market gives developers time to build apps using Apple’s WatchKit platform. The Apple Watch could have thousands of apps when it launches in early 2015… Mike McCue, CEO of the popular news-sharing app FlipBoard, will make an app for the Apple Watch, though it will take some time for Flipboard to figure out what it will be like. ‘I was truly inspired [by the Apple Watch],’ McCue told CNET. ‘As an industry, everybody’s been working to get to this point for years and years… where technology crosses into the world of fashion and is far more personal… It’s a whole new level.'”
Read more in the full article here.
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