“These days, Apple launches new iPhone models in September,” Evan Niu writes for The Motley Fool. “The supply chain leaks surrounding the purported duo of devices continues to escalate. Investors have already taken to calling the device the ‘iPhone 6.’ Here’s the thing: Apple shouldn’t launch an ‘iPhone 6.'”
“To be clear, Apple absolutely should and will launch the 4.7-inch and 5.5-inch models that have been widely leaked. Rather, it should transition away from using numerical branding for its most popular (and financially significant) product. The ‘iPhone 6’ moniker simply doesn’t make sense. Apple is a company that values simplicity above all else, and it needs to simplify its product naming conventions,” Niu writes. “This year’s iPhone will be the eighth-generation model, so ‘iPhone 6’ isn’t quite accurate. That didn’t stop Apple from using ‘iPhone 5’ two years ago either, though.”
“Every other product in Apple’s lineup eschews numerical branding, from the iPod Touch to all Macs; there is no ‘iMac 12’ or ‘MacBook Pro 5,'” Niu writes. “These product families merely use generations or years to reference their models, similar to the auto industry.”
Read more in the full article here.
Related article:
Apple’s next-gen iPhone is a naming catastrophe waiting to happen – June 27, 2014