“Microsoft’s Bing search engine celebrated its fifth anniversary on Tuesday, a day after it made big gains against rival Google on Apple’s software platforms,” Patrick Seitz reports for Investor’s Business Daily.
“Microsoft launched Bing on June 3, 2009, with the mission of offering better Internet search results than search engine leader Google. To celebrate the 5-year milestone, Microsoft offered up a gallery of some of its most popular and notable Bing home pages,” Seitz reports. “On Monday, Apple executives showed how they have integrated Bing into the new Mac OS X release called Yosemite. Apple revealed that it has dropped Google in favor of Bing for its desktop search app called Spotlight, Search Engine Land reported.”
Last year Bing became the default web search for Siri, and will now also be the default web search provider in the redesigned Spotlight search feature for the next generation of iOS and OS X. We’re excited about extending the Bing platform to help iOS and Mac customers find what they need to get things done. – Stefan Weitz, Microsoft Bing director of search
“Google is still the default search engine on Apple’s Safari Web browser, but speech-recognition app Siri and Spotlight search are two workarounds that bypass Google,” Seitz reports. “In April, Google led search rankings with 67.6% market share, followed by Microsoft with 18.7% and Yahoo with 10%, ComScore said in a press release. Microsoft’s gains in the past five years have come almost entirely at the expense of supposed partner Yahoo.”
Read more in the full article here.
MacDailyNews Take: As we wrote on August 8, 2011:
Google will rue the day they decided to get greedy by working against Apple instead of with them.