“On top of the many uses for iBeacons we’ve seen in retail environments, event organizers are another group that have started taking advantage of Apple’s new Bluetooth tech recently,” Jordan Kahn reports for 9to5Mac. “”
The MLB is deploying them in stadiums to send notifications to baseball fans, CES hosted an iBeacon scavenger hunt this year, and today,” Kahn reports, “we’ve found out the upcoming SXSW festival where Apple is hosting its latest iTunes Festival will also be using the technology.”
Kahn reports, “Eventbase, the company that has been building the official SXSW festival app for a few years now reached out to let us know it will be deploying some iBeacons around the event this year to improve the experience… The features will be available for iPhone users that have downloaded the official SXSW GO app from the App Store. For those at the event, Eventbase is running daily iBeacon™ Tours to show off the technology.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]