“The latest target of Apple’s recently-busy mergers and acquisitions staff is Silicon Beach company Burstly, a deal that could bolster both the iAd platform and the Xcode development suite,” Shane Cole reports for AppleInsider.
“Santa Monica, Calif.-based Burstly says they provide “solutions for the app lifecycle,” supporting developers with app testing platform TestFlight and in-app ad management tool SkyRocket,” Cole reports. “Burstly has taken a number of steps to tighten its offerings in recent weeks, terminating TestFlight’s Android support and deprecating access to its software development kit. Those actions now look to have been the result of the Apple agreement. ”
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