“Apple Inc. (AAPL) plans to expand iTunes Radio to English-speaking countries outside the U.S. by early 2014, beating industry leader Pandora Media Inc. (P) to the U.K. and Canada, people with knowledge of the situation said,” Andy Fixmer and Adam Satariano report for Bloomberg News.
“iTunes Radio is also set to start early next year in Australia and New Zealand, where Pandora already operates, said the people, who asked not to be identified because the plans aren’t public. Nordic countries are also being targeted in the same time frame, the people said,” Fixmer and Satariano report. “Apple is moving faster than Pandora because it forged agreements for international rights with Vivendi SA’s Universal Music Group and other record companies, said one of the people. Pandora, which doesn’t have such deals, relies on rights granted by government entities, limiting service to the U.S., Australia and New Zealand.”
“Apple last month instantly became the biggest challenger to Pandora when it released iTunes Radio with the new iOS 7 mobile software that comes with every new iPhone and iPad. More than 11 million listeners sampled the service in the five days after it became available,” Fixmer and Satariano report. “Eddy Cue, the Apple senior vice president in charge of iTunes, told the Associated Press last week that the company wants to eventually bring iTunes Radio to more than 100 countries, including the U.K., without elaborating on timing.”
Read more in the full article here.
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