“T-Mobile US posted a 16 percent decrease in quarterly adjusted EBITDA due to higher promotional expenses, which in turn helped the No. 4 U.S. mobile service provider add more customers,” Sinead Carew and Sakthi Prasad report for Reuters.
“The company, which is 74 percent owned by Deutsche Telekom AG and merged with smaller rival MetroPCS in April, was helped by its Apple Inc iPhone launch and marketing of a new pricing policy,” Carew and Prasad report. “T-Mobile US said it added 685,000 contract customers in the quarter compared with the average analyst expectations for subscriber additions of 140,000 taken from four analysts whose estimates ranged from 33,000 to 254,000.”
MacDailyNews Take: Excellent “analysis,” dummies. For future reference: T-Mobile USA has iPhone now.
Carew and Prasad report, “The company recorded total customer net additions of 1.1 million, an improvement of 1.3 million net additions year-over-year.”
Read more in the full article here.
MacDailyNews Take: Apple’s iPhone turns losers into winners.
Related articles:
Apple iPhone may have kept T-Mobile USA from losing nearly half a million customers last quarter – August 2, 2013
Powered by Apple’s iPhone T-Mobile USA eyes first postpaid subscriber gain in years – June 28, 2013
iPhone stops the bleeding at T-Mobile USA; 500,000 iPhones sold in first month – May 8, 2013
They stated it rather obliquely but they went from losing subs steadily and consistently to gaining subs.
An averge of 140,000 from FOUR estmates that “ranged from 33,000 to 254,000.” Well, that’s a robust statistic! Take that as ‘a number made up from four bad guesses’. As for the analyst who came up with the 33,000 estimate, that should be evaluated according to the rule: even a blind pig occasionally roots up an acorn.
MDN bad take! It seems to imply that iPhone owners are winners whereas before they got their iPhone they were… losers?!
I plan to switch our family to T-Mobile as soon as most of our contracts with AT&T end
With conceding your right to choice, why would anyone want to move to the smallest Mobile Telco in the US, with the least penetration of 4G in the country, whose use of LTE is just beginning, and the worst CS in the land? They are the company that will allow one to buy a new phone every 6 months, but what does accomplish if you are an Apple iPhone user? Even if they are $10-15/mo. cheaper than AT&T, and Verizon, you wont be getting anything for your money. You might want to think this over? Even Sprint would e a tester choice. And, I believe all the other Telcos ave and/or will be starting this new program where one can buy an iPhone on time, but even there, a bottom-line analysis shows that AT&T gives the best deal.
Here is why I move to T-Mobile: With AT&T when my phone is paid off I must continue to pay for it. With T-Mobile when the phone is paid off that part of my payment drops off. Also, in my location T-Moble has wonderful voice quality and high speed data up and downloads (spoke with many neighbors that use T-Mobile). Locations outside my home area I am not concerned with, my concern is where I live, work, and play.
I’m switching back in November when my ATT contract is up. We’re going to save over $80 a month by dumping ATT!!!!!
T-Mobile has the best pricing for family plans. It’s not just about the iPhone, but it certainly helps!