“Apple’s older-model-at-cheaper-prices strategy seems to be working so well that Apple has little incentive to change it,” Chris Maxcer writes for MacNewsWorld.
“But, but, but… isn’t Apple losing to Android? Doesn’t Apple have to go after all these new smartphone consumers who might otherwise fall to the dark side and never come back?” Maxcer writes. “No. Apple is crazy profitable.”
Maxcer writes, “Apple is not backed into a corner just because everyone else seems to be buying Android… Apple’s success has come because it produces high-quality products that people are willing to pay for.”
Read more in the full article here.
MacDailyNews Take: Yes, again:
Newsflash: Apple sells premium products at premium prices to premium customers – SteveJack, October 23, 2012
Why a cheaper iPhone model makes economic sense; next-gen iPhone, budget model may both sport 4-inch screens – January 9, 2013
Low cost iPhone? Apple has no problem cannibalizing its own business, typically with good results – January 9, 2013
Cheaper iPhone could boost Apple’s market share but ding margins – January 9, 2013
Gene Munster: 60-70% chance Apple debuts $199 iPhone for emerging markets – January 9, 2013
Bloomberg: Apple developing cheaper, smaller iPhone for 2013 holiday release – January 9, 2013
WSJ: Apple prepping less-expensive iPhone – January 8, 2013
Apple to launch low-cost iPhone with 5-inch display for emerging markets in 2H13, sources say – January 8, 2013
Barclays: Cheaper iPhone for emerging markets ‘key’ for Apple – December 4, 2012