“Apple, which has stumbled in its efforts to get into social media, has talked with Twitter in recent months about making a strategic investment in it, according to people briefed on the matter,” Evelyn M. Rusli and Nick Bilton report for The New York Times.
“Apple has considered an investment in the hundreds of millions of dollars, one that could value Twitter at more than $10 billion, up from an $8.4 billion valuation last year, these people said,” Rusli and Bilton report. “There is no guarantee that the two companies, which are not in negotiations at the moment, will come to an agreement. But the earlier talks are a sign that they may form a stronger partnership amid intensifying competition from the likes of Google and Facebook.”
Rusli and Bilton report, “For Twitter, the union [with Apple to date] has proved fruitful. The mobile [iOS] integration, introduced in late 2011, made it easy for iPhone and iPad users to sling photos, maps and other media directly to Twitter. So far they have generated some 10 billion tweets. And, in recent months, Apple has also incorporated Twitter features into its operating system for computers as well as its advertising service.”
Read more in the full article here.
The dumbing down of Apple continues unabated.
No, only their commercials…
Yeah I saw this recent advert about some guy thinking he had bought a Mac but he goofily hadn’t as some Mac Genius pointed out and it seemed so uninspired. Like the kind of commercials Microsoft would make. C’mon Apple, up the ante on this stuff. You aren’t allowed to be “average.”
The New York Times got it wrong. It isn’t happening.
Happening or not, I wanna know how Twitter is valued at $10 much less $10 billion.
Twitter is worth billions because they appeal to raving, drooling idiots. A crowd that Apple is dumbing down their product line to attract. We are talking about people here who are utterly and completely confused by The Finder and a file system.
1000
Still not in traditions of Apple to invest in companies that even remotely can not become profitable.
It will make sense if only Apple will find subtle, intelligent way to advertise there. Though after all those years, Twitter itself did not find such way.
It depends on if Twitter can make a profit off it’s highly active user base. Similar to Facebook, they have a large audience. Google took awhile to find a way to its current massive profits. Same with Amazon which lost money for a long time.
Profit? How does Twitter make the first dollar of revenue? I have never seen an ad on Twitter nor have I been asked to pay Twitter for anything?
You are dumb if you think using the finder and file system is a prerequisite to computing.
I myself, would rather not think about it. Just like I might want to use a power drill rather than a hand drill. All Apple is doing is transferring the “burden” to the tool. If you must use the file system try windows….
Typical fanboy comment. Are you a brainless drone for Apple? The file system is the most basic prerequisite for an operating system without which manipulating files becomes burdensome. Fine, if you lack a brain, which you clearly do, but for people with brains, the lack of a file system is a handicap.
Ballner’s left nut: come on, lighten up. Your comments are usually spot on, but this one was way off base. Apologize.
look…steve chose Cook to run Apple not BLN… So where Cook leads Apple is where I will follow… So far I like what’s happening…Love ML, my iPhone and iPad … I started using computers when CPM was a popular OS…. I am. Programmer … But making things like the file system Irrelvant and invisible for most users doesn’t bother me one bit because it’s there for those who REALLY know how to navigate the OS…. Not many people are capable of working on the innards of new model cars as they did in the old days… But there is no denying the new cars are superior in performance and offer a level of comfort, safety and ease of use compared to cars 40 years ago…. File system access is for technicians and those who want to get in there …and if that’s you… It’s still there fonyou to accesd…. But…,Most people just want to drive
So, once again you want us to believe you know better than SJ, JI, SF,EC etc. Yeah…..right!
Like I said, you are a windows type if ever there was one. Just go back to windows and exchange your 4s for a droid and you’ll be set.
I can just hear you fuckin moaning on about how the next iPhone is still not big enough……1, 2, 3……..we are sick of your android mentality. You still haven’t worked out how to do “save as” even after we explained it to you. I suggest you give B his LN back and go suck his dick.
Another stupid reply from an absolute asshole. The file system is not unique to Windows. The file system has been with OS X since the beginning but of course your stupidity blinds you to this fact.
That’s the problem with being a fanboy. You blind yourself to the facts and spout nonsense as a result. In no sense has Mountain Lion gotten rid of the file system. The Finder is still intact. And you can navigate your way up and down the hierarchical tree as you like.
But you’re too stupid to realize that. Stupidity breeds stupidity, which is why you want to propagate your own kind but Darwinism has its own laws by which the stupid are bred out of existence.
As for ‘Save As’, what has been a single action has now turned into a confusing mash of a 3 button salute. Only a wanker like you would favor complexity over simplicity. An asshole comment if ever there was one.
Stupid fanboy wanker.
Pauls right. Give it up BLN.
…….and now OS -X wants to go BYOND the file system….you can’t understand that then sit on it spin, no one cares what you think.
twitter is the glue – the metaverse zeitgeist. the medium is the message. you above are moronis.
I thought the mark of a great operating system was one that you didn’t to search or save things in special area, because the the OS would know where it was or could find it for you.
Exactly!
But try telling that to BLN.
…….and now OS -X wants to go BYOND the file system….you can’t understand that then sit on it spin, no one cares what you think.
Should have been in reply to BLN above.