NPD: Apple’s new 15″ Retina display MacBook Pro to be severely constrained through 2012; 13″ model coming in Q4

“Apple announced on Monday a new addition to its MacBook Pro family, a $2,199 unit featuring a 15.4” screen with 2880 by 1800 resolution,” Richard Shim and Jeff Lin report for NPD DisplaySearch.

“Following Apple’s announcement we have checked back into the ODM supply chain, and found that yield issues pushed the start of mass production into late May,” Shim and Lin report. “Unit production is expected to be less than 2 million in calendar year 2012.”

Shim and Lin report, “ODM supply chain sources indicate that Apple will use this panel in a MacBook Pro unit to be launched in the fourth quarter. Production volume is expected to be roughly twice that of the 15.4” MacBook Pro.”

Read more in the full article here.

MacDailyNews Take: Sounds like these things are going to be some rare Macs for quite some time. Did you get yours?

Related articles:
MacBook Pro with Retina display shipping estimates slip to 3-4 weeks as initial shipments begin – June 13, 2012
Sold out already? MacBook Pro with Retina display ship date slips to ’2-3 weeks’ – June 12, 2012

Reg Hardware reviews Apple’s MacBook Pro with Retina display: Drool-worthy – June 15, 2012
USA Today reviews Apple’s MacBook Pro with Retina display: Powerfully robust, an object of desire – June 14, 2012
ABC News reviews Apple’s MacBook Pro with Retina display: If you have the money, this is the one to buy – June 14, 2012
Engadget reviews Apple’s MacBook Pro with Retina display: Redefines the professional notebook – June 13, 2012
PC Magazine reviews Apple’s MacBook Pro with Retina display: Editor’s choice – June 13, 2012
Apple debuts new TV ad for MacBook Pro with Retina display: ‘Every Dimension’ (with video) – June 13, 2012
AnandTech analyzes Apple’s new MacBook Pro Retina display: ‘Everything is ridiculously crisp’ – June 12, 2012
Hands-on with Apple’s new MacBook Pro with Retina display (with video) – June 12, 2012
Apple unveils all new MacBook Pro with stunning Retina display – June 11, 2012


      1. This was the normal price for the 15″ MacBook Pro in late 2008. These machines are much nicer for the same price. I think it’s expensive, but not “overpriced”, and there is a difference.

      2. Just because something is expensive doesn’t mean it’s overpriced. There is literally nothing close to the new MacBook Pro in the computer industry. How can $2,199 for the best notebook in the world be seen as overpriced? That’s exactly what I paid for my MacBook Pro 3 years ago.

  1. Ordered one 24 hours after launch, and it was 2-3 weeks. Says first week of July here, which means it’ll be one of the only ones around this neck of the woods for quite a while, given the crazy ship times being quoted now!

  2. My daughter and Granddaughter walked in to Apple store about noon on Tuesday, and they were just opening the first MacBook Pro with Retina Display, so my daughter bought it for the granddaughter who heads back to Art and Design College in September to work on Photoshop and Illustrator. Talk about a lucky break . . . . !

  3. Ordered mine as soon as the store opened. Thursday Apple said it shipped from China and should arrive Monday. Living in LA, I got mine unexpectedly this morning. Looks fantastic, but restoring from a time machine so it will be several hours before the fun begins.

  4. In the end if people are willing to pay the price for it then so be it. Again, no is holding a gun to anyone’s head when they buy their MacBook Pro. If the market or custumer base reacted negatively to these computer, I’m betting Apple would have lowered the price in a couple of weeks. Most people don’t seem to get Apples mentality…….. it’s not about flooding the market with cheap crap so everyone can own it. It’s about the profit they can make on a quality product that their customer will like and be willing to pay for. Apple products are not for everyone and I mean that in a users experience and monetary way. Some people just hate Apple products and don’t buy them……..and Apples ok with that. They are not trying to be everything to everybody.

  5. It’s interesting that in the nearly 30 years I’ve been buying computers, the price point for me has stayed remarkably consistent. I have paid somewhere between $1500 and $2500 for every computer, going back to the earliest CP/M machines, through a Windows phase, and finally Mac Performa models…all the way through the current 24-inch iMac I’m typing this into (onto?).

    I have no problem paying a couple of thousand dollars considering how amazing today’s tech is…

  6. Bought mine today at Best Buy. Used Ed discount and got $200 off plus $150 Best Buy gift card. $2,099 after tax and a $150 BB card.

    Now it’s sitting here, still sealed. To open, or not. Been awhile since I’ve spent this much on a computer.

  7. $8500 for a Mac IIci with a 13″ Apple RGB , 80MB HD, 8MB RAM in 1992. $2200 for the low-end retina MBP is very reasonable. I used to pay $3500 for a PowerBook.

  8. Those whining about The new MBPro price must be 20somethings without a sense of history. My spouse gave me a 50 Meg external SCSI HD as an anniversary present. The price? $1,100. FOR FIFTY MEG’S!

  9. It’s beautiful, but way overpriced and I would never pay that kind of money for a laptop. I’ll stick with my 17″ MBP for now and when I do upgrade, I’m going to go back to a iMac desktop and get a MacBook Air 11″ for my notebook.

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