“A recent study from Kantar media shows that only 7% of British adults who have a connected TV go online with it, even though 17% of the population owns one,” Eric Bleeker and Jeremy Phillips write for the Motley Fool.
“It’s no secret that Apple has long eyed the television market, but this study once again shows the opportunity ahead of the company,” Bleeker and Phillips write. “All of Apple’s major products powering it today — tablets, smartphones, MP3 players — had existed and been met with lukewarm enthusiasm from consumers when Apple entered the fray.”
Bleeker and Phillips write, “With Internet-enabled televisions a technology with so much promise that has yet to take off, Apple’s position is ripe for disruption once again.”
Read more – and watch the video – in the full article here.