“Like RIMM longs, considerable factions of AAPL bulls appear to be living in denial. In the process, they’re misdirecting their anger, sending scorn and contempt to me and other people who dare to even wax critical or, worse yet, long-term bearish AAPL,” Rocco Pendola writes for TheStreet. “Just look at the comment sections of articles I have written on on TheStreet and elsewhere. Folks are taking shots at me on Twitter. It’s all very theatrical. It would be funny if it was not so pathetic and misguided.”
“When you talk about Apple, particularly in forward-looking fashion, you really cannot have the conversation without placing considerable, even majority, focus on Jobs,” Pendola writes. “While some bulls will read this and recent articles and think otherwise, I love Apple. I own Apple products. I have lived in awe of how the company changed the world. I love Steve Jobs’s Apple. And Tim Cook is killing the Apple Steve Jobs created.”
Pendola writes, “I can say that I was alive when the greatest American company to ever exist was at the top of its game. Sadly, I will not be able to say that I watched a dynasty reign supreme for a considerable period of time. Apple will never become the corporate equivalent of the Montreal Canadiens throughout the 1970s and the New York Islanders and Edmonton Oilers in the 1980s. They’ll stop just short. And they’ll stop just short because Tim Cook, even if he does not know he’s doing it, is selling Apple’s soul.”
“From the moment Tim Cook took over, he reshaped Apple in his own name. He took steps that will render the company normal, if it is not already. He should have done everything he possibly could have to keep Apple weird,” Pendola writes. “Instead, Cook caved to shareholder pressure and issued both a dividend and buyback. And now, it looks like there’s a real possibility he’ll not only produce a mini-iPad, but an answer to the ultrabook in the form of a less expensive MacBook Air.”
Read more in the full article here.
MacDailyNews Take: We disagree on the dividend. The time was right and Cook pulled the trigger. A dividend doesn’t hurt Apple in any way. As for the products, let’s save the histrionics for when Cook actually does something wrong, not when some “sources,” mind readers obviously, claim to know what he’s thinking, m’kay?
If paying the owners of the company a quarterly percentage, developing an 7.85-inch iPad, and/or debuting a less expensive MacBook Air are “selling Apple’s soul,” then more “selling,” and faster, please!
Apple’s downfall is coming courtesy of Tim Cook – April 20, 2012