Gannett arms thousands of reporters and photographers with Apple iPhone 4S units

“It’s a startling statistic. An Apple iPhone costs about 1% of the price of the first ‘mini-cams’ that revolutionized TV news in the late 1970s. And that’s without adjusting for inflation. Yet the iPhone delivers much better video and can even edit and transmit raw footage — or a finished story — back to a station,” Arthur Greenwald reports for TVNewsCheck.

“Now a new wave of specialized video accessories and apps for the iPhone and iPad are giving multitasking journalists new freedom and flexibility,” Greenwald reports. “Stations are integrating these smartphones and tablets into their daily workflow at such a rate that even vendors of traditional broadcast equipment and software have begun to adapt high-end products to interact with them.”

“Gannett is among those that see the iPhone as an valuable day-to-day tool for journalists,” Greenwald reports. “Already a leader in ‘mojo’ (mobile journalism), it purchased over 1,000 iPhone 4S smartphones for ‘frontline reporters and photographers,’ primarily at its newspapers, but also at key TV stations, some of which collaborate with each other. ‘Reporters and photographers need to collect and record things, do some rudimentary editing and transmit that content. This one device can accomplish some or all of those critical steps,’ says Gannett’s Director of Digital Content MacKenzie Warren. Gannett chose the iPhone primarily for its versatility, he says. ‘Apple’s App Store is so robust there’s a specific tool for every job.'”

Much more in the full article, including the apps Gannet has chosen to use, here.

[Attribution: Cult of Mac. Thanks to MacDailyNews Readers “Fred Mertz” and “Edward Weber” for the heads up.]

Related article:
Leak shows Gannett stockpiling thousands of iPhones, iPads for journalists – December 22, 2011


  1. Whike attending an extended family member’s wedding, I mentioned to my wife I wish I had brought my hi-def video camera. She replied “Why don’t you use that iPhone 4 you had to have”? So I used it to prepare a video of the wedding ceremony and reception. Later I created DVD on my iMac.
    We gave 10 DVDs to the bride & groom as a wedding gift which they loved!
    Wonder what the future holds for those if us who enjoy capturing previous moments for posterity.

    1. That’s really neat!

      My only thought is that all our digital images are so ephemeral that “posterity” is short-lived. That said, I’ve digitized some 40 years’ worth of 35mm negs and slides. But will future generations have the right equipment to view them? I dunno.

      I’ve lost a good deal of stuff created with MacDraw and MacPaint back in the 80s. When I tried to view them eight years ago, none of the then-current conversion programs could make sense out of them. 🙁

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