Analyst: Gates and Ballmer should seek more artistic thinking to compete with Apple

“Microsoft Corp. needs to seek out more artistic thinking to compete with Apple Inc., rather than relying on the analytical style of Bill Gates and Steve Ballmer, said Rick Sherlund, a technology analyst at Nomura Holdings Inc.,” Tom Keene, Ken Prewitt and Dina Bass report for Bloomberg.

“‘It’s a cultural issue: Microsoft has always been more on the analytical side — sort of left side of the brain — and you need some artists, you need some right side of the brain people there that really drive creativity, innovation,’ Sherlund said today in a radio interview on ‘Bloomberg Surveillance,'” Keene, Prewitt and Bass report. “‘They’ve just not shown that spark of innovation that Apple has on the consumer side,’ keeping Microsoft shares mired in a slump for the past 10 years, Sherlund said. With tablet computers, Microsoft labored for more than a decade with little result, while Apple’s iPad allowed it to seize the market.”

Keene, Prewitt and Bass report, “Microsoft has been shaped in the image of Gates and Ballmer, its current chief executive officer, Sherlund said. That’s created a culture where more analytical types have prevailed over creative executives and engineers, he said. Apple, under the leadership of the late Steve Jobs, has been the opposite in many ways, Sherlund said.”

Read more in the full article here.

MacDailyNews Take: Microsoft is a bloated, dysfunctional blob stuck neck-deep in a pool of political molasses. Most definitely, it’s been shaped in the image of Ballmer. We see no evidence that Gates cares a whit about the company. Likely he knows how history will view it: Like a brain-damaged puppy that followed Apple around until it could no longer keep up.

[Thanks to MacDailyNews Reader “Carl H.” for the heads up.]


    1. Well you’ve got to give credit to Gates & Ballmer for cornering the market on fartistic thinking at least.

      No way this can happen until both Gates and Ballmer are kicked to the curb or thrown out by the scruff of their vision less necks. Ballmer in particular is one of those annoying blowhard gnats you want to scream at “Get the f**k out of the way clown!”

    1. Calling them “analysts” is giving them too much credit. They’re sales guys and nothing more. They repackage somebody else’s product and use their deep pockets to muscle themselves into a market. Although that strategy worked with Windows, they haven’t had much success with that strategy lately (e.g., search, mobile, Zune, and they’re about to find out with Windows 8 tablets). They can no longer simply outspend to gain market share. Competitors like Google and Apple have plenty of cash too. But man, can Ballmer dance.

  1. Hilarious! As if Microsloth doesn’t employ a boatload of designers/artists — in addition to lots of incredibly competent coders, communications specialists and more. The problem is not with their employees.

    “… they just have no taste, they have absolutely no taste, and what that means is – I don’t mean that in a small way I mean that in a big way. …….. I have no problem with their success…. I have a problem with the fact that they just make really third rate products.” (abbreviated)
    Steve Jobs

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