Apple to hold special media event on October 4, hosted by CEO Tim Cook, sources say

“Tuesday, October 4,” John Paczkowski reports for AllThingsD. “That’s the day Apple is currently expected to hold its next big media event, according to sources close to the situation, where the tech giant will unveil the next iteration of its popular iPhone.”

“While Apple could certainly change its plans anytime, sources said that the October 4 date has been selected by the company to showcase the iPhone 5,” Paczkowski reports. “Sources added that the plan is now to make the new device available for purchase within a few weeks after the announcement.”

Paczkowski reports, “It will be newly installed CEO Tim Cook’s first big product introduction and the place where the public will get a first lengthy impression of him that may well set the tone for Cook’s new role. And that’s why, said sources, although he’s never quarterbacked an Apple product announcement before, Cook is certain to preside over the iPhone 5 rollout.”

“What will be interesting to see, of course, is if Jobs himself will also make an appearance, which is something that is likely to be determined by his health in a decision that will made very close to the event,” Paczkowski writes. “And while putting Jobs onstage with Cook could diminish the new leader’s first public effort, what better ‘one more thing’ than Jobs himself making a cameo appearance?”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Lava_Head_UK” for the heads up.]

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