“Brooklyn certainly isn’t the Apple of Steve Jobs’ eye, and his latest snub has the borough’s biggest booster seeing red,” Rich Calder reports for The New York Post.
“‘I seriously just don’t get it,’ Borough President Marty Markowitz said today, after officials announced that an upscale restaurant would anchor new retail coming to the Municipal Building in Downtown Brooklyn — instead of the Apple store he had been seeking,” Calder reports. “He said the computer giant and its CEO ‘won’t reach the big-time until Apple finally opens a store’ in Brooklyn.”
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“Apple has four stores in Manhattan, one on Staten Island, and three in Long Island,” Calder reports. “Markowitz has been calling on Apple to open its first Brooklyn store for five years. An Apple spokeswoman confirmed the company has no current plans to open a Brooklyn store.”
Read more in the full article here.
MacDailyNews Take: It’s Brooklyn, Marty. That’s why.
(Just kidding, Brooklynites. We love ya!)
[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]
Related articles:
Brooklyn boosters try to lure Apple Inc. – August 13, 2010
Borough President Markowitz loves his iPad – now he wants a Brooklyn Apple Store – April 26, 2010
Gee, next the mayors of New Orleans, Detroit and Compton will be asking the same thing…
Don’t forget Oakland.
…tune in next week for the next installment of “Racist, but True”…
I’m sure your not being racist…but to some extent it certainly sounds like you are. Just to make sure I am getting this right….you found a video clip of an all-black mob robbing a store and you said “Racist, but true,” on a blog that is saying Apple will not build a store in Brooklyn. Apple has not given any reason as to why they are not building in Brooklyn…but this is the reason you think it is….too much robbery. What is your impression of Brooklyn? What is your impression of robbery itself? I guess, the more I dissect this post you wrote…the more racism I am finding in it. First, you picked a video that happened in Germantown, Maryland to depict Brooklyn…or at least what your view of Brooklyn is. That depiction is “lots of robbery.” Then you make a statement saying, racist, but true…..which means your pointing out that it is blacks that do these robberies…because the only race shown in the video is black. I understand your trying to point out truth, not trying to be racist. But in the same sentence you give legitimacy to racism by saying what is truth. Hence….helping racism continue…because people stand behind truth.
I’ll take “wall of text” for $500, Alex…
Love it!!!!!
You said everything and nothing at the same time…BRAVO! You must be a politician?
I don’t look anything–and I mean ANYTHING like my Hugh Laurie/’House’ GRAVATAR pic–if you get my drift–just saying, don’t put the mouse in the cats mouth and be all “WTF–How did that happen?!?!?! when he eats daf@#k out of him.
KEEP IT REAL PEOPLE, I’m OUT— PEeeeeeeaaace!!! Son
guess what else is based in truth…STEREOTYPES!!
Robbery involves force. Theft is just taking things (sans force). If you’re going to sound quasi-intellectual, please know what you are talking about.
@iggby: funny shit, sir!
I feel like you just wanted to make me sound stupid. You pick the the difference between theft and robbery to do this. Even the video says “mob rob” on it. So they acknowledge it as a robbery. I am sure the act was theft, but I don’t think thats the point I was trying to clarify. I was trying to point out how most people feel justified in their racism because of footage such as that. People go out and look for it, so they can still define the race as they think it is. So, thanks for correcting me on the grammatical error, but I don’t think it was any reason to shoot down my whole statement.
The Brooklyn store is on schedule as soon as the new Apple store in East Saint Louis is complete.
…and Springfield, MO.
Ouch Bob!
The Beastie Boys probably pissed Steve Jobs off.
“It’s Brooklyn”… MDN you were reading my mind…
But hey, some of my best friends hail from Brooklyn… {that’s why I know ; ) }
Ever since the Dodgers left for LA, Brooklyn just hasn’t been the same..
Man am I interested in seeing what Apple does when they “reach the big-time.”
“Big-time”, wholly cow Marty what is your definition of big-time?
Money “spent” per square foot = Apple Store. Marty, show us the money!!!!!!!
Hey Marty, we don’t have one in Torrance, CA either. Get over it.
Yeah, but when Staten Island has three, you gotta figure something’s wrong.
Now I’m mad that there isn’t one in Torrance.
Actually, Long Island has three. Staten Island has one. Which is one too many. Just kidding.
I was wondering the other day why this sort of complaint hadn’t popped up more often. Someone asked me why Apple was opening a 2nd store in Glendale, CA., 600ft from the first and not a single store in Downtown Los Angeles. I said Downtown (where I live) is essentially a bunch of office buildings surrounded by one massive skid row. In terms of foot traffic, few people speak English. It’s dirty. There are tons of creepy stores that advertise sending money to Mexico. Lots of crappy gross jewelry stores. Pretty much, that’s about it. In Glendale, there is a large deep pocketed community of Armenians. I think the answer is clear.
As one who resides next door to Glendale part time I concur. You said it perfectly. You have to get out to the Valley to get away from the crime and crap. Apple. It’s a company. They’re in business to make money not buddies.
Hell Yes “GM”! Glad to see everyone tellin’ it like it is for this thread!
You’re welcome.
Oh, so it’s not the blacks that are the problem, it’s those damn Armenians who are taking the Apple Stores. I knew it! Damn them!
Wait until you see their mansions. On lots the size of a postage stamp. It’s hilarious! Beyond bad taste. It’s no taste. They take a 1000 sq. ft. 70 year old home and slap some palace piece of shit on the front! words cannot describe these dumps. Glendale is full of them. A lot of gangster wannabe’s too. But when push comes to shove they always back down. And they love black BMW’s. Pathetic.
I don’t know, maybe the mayor hasn’t made an offer that Steve-O can’t refuse… Like a couple of concrete boots for mucking about on the East River….
Well, I noticed that Queens and the Bronx are also not on the list of having an Apple Store. I don’t hear them complaining (yet) 😉
I think the Brooklyn store is coming right about the time the Harlem store opens up.
Just because you have a bunch of people living somewhere and there’s a mall nearby does not mean you get an Apple store. They aren’t McDonalds.
Harlem is slowly going upscale. Bill Clinton has had his office their for most of a decade.
So race is a realistic conjecture, and not the flippant response i think you thought it was.
We have one in Raleigh, NC and one in Durham. Durham, for Pete’s sake!
Next up – Chapel Hill.
Bet all those college kids will spend a fortune on the latest Apple gear. That’s all you need to know, as to why.
Nuff said.
Because Apple would have to pay for the passports?
(It’s an old joke, but still a classic)
Fantastic! From a SoCal guy who knows.
Hey, this isn’t McDonald’s. There are a couple of dozen entire states without Apple retail.
My notion for a good new location is the Judicial Eastern District of Texas. Put a full blown Apple store in Lufkin and the jury pool will be so populated with Mac fanatics they’ll never be another judgement against the company.
Great idea, you should send it to Steve’s email.
A tad out there, but worth a try!
Home of the Sweathogs™!
http://en.wikipedia.org/wiki/Welcome_Back,_Kotter (For some of you)
Numbers. It is all about the magical numbers. The numbers with dollar signs in front of them.
Well, Mac, iPhone, iPad and to a lesser extent iPod users/buyers are smart, well educated, good looking people and they don’t want to travel all the way to Brooklyn to buy Apple products.
I’m still waiting for Apple to open a proper and accessible store in Washington, DC. While there are decent stores in the Virginia and Maryland suburbs (Bethesda’s is rather modest), all we have in the city is one in not-very-accessible Georgetown. Why they chose that location rather than, say, the Gallery Place, Metro Center or Dupont Circle locations I’ll never understand.
Apple is waiting for the space occupied by the Washington Monument to clear. They were hoping that the debt ceiling kerfluffle would cause a default and they’d get the space, pronto, but nope, someone decided to pay the bills.
Hey, don’t complain! We don’t have an Apple Store in the entire state of Vermont. Burlington has a pop. of only about 45,000, but the metro area — Chittenden County — is closer to 150,000. In spite of that, proportionately VT is a big Mac/iPhone/iPad state. (We do have a largish Apple reseller — Small Dog Electronics — and they do very well.)
Sometimes I wonder why they put some stores so close together, and then skip over huge areas. I live in an area of nearly 700,000 with no Apple store or decent reseller. Very dumb on their part.
Here’s another example… Long Beach, CA.
No Apple store here. At first I was a little confused as to why, but after living here for several years I get it. This place just doesn’t have a retail “vibe”. It’s inaccessible to the masses, and actually the only major retailer near the downtown area is Wal-Mart.
How about a Microsoft store instead?
…………………………………………………
He can suckitit. Our closest Apple Store is a 2 hour interstate trek away.
Last time I looked at a map, Brooklyn was on Long Island. Love how Brooklynites seem to forget about this.
Brooklyn is a borough of New York City. Administratively, it is NOT a part of Long Island (with Nassau and Suffolk counties).
Brooklyn (Kings county) is the largest of the five boroughs, with 2.5 million people. Large parts of Brooklyn are actually affluent, with house (and condo) values way above $1m. There are plenty of disposable $$$ to be spent on Apple stuff in Brooklyn, and the question is quite valid.
Also, the closest Apple stores aren’t the ones in Long Island; they are in Manhattan, which is for many a two-train subway ride (across East River) away.
If life was that difficult I would have moved a long time ago. And I did.
I’m not sure anyone here has ever been to Brooklyn.
the truth is, both Williamsburg and Brooklyn Heights are just a few min from all the best parts of Manhattan (SoHo, The Village E&W, NoHo, Meatpacking etc). both are in Brooklyn and would be ideal locations for Apple Stores.
last time I was in Brooklyn I saw tons of wealth, amazing creativity and vibe—the ideal Apple demographic lives in Brooklyn.
The point is…there are stores within a decent driving distance from Brooklyn.
There are dozens of cities in the U.S. with affluent residents where there is no Apple Store.
I’m sure one will eventually be built there.
The problem is, in New York City, very few people actually own cars. And what is decent driving distance elsewhere in the US (say, 20-30 miles), in Brooklyn would take two hours to drive. And of course, there is no available (nor legal) parking anywhere near Manhattan stores (unless one is willing to pay $20 for a 1-hour stay in a garage).
the borough president specifically said long island and not nassau or suffolk counties. he is the one that used the phrase long island. brooklyn is part of long island. it is also part of nyc. at least he didn’t say “the island” or “the city” which drives the rest of us in ny state right up the wall. brooklyn will never get over the realization that if they were a separate city they would be, i think, 3rd largest (pop.) in the u.s.
Apple store? I have 4 Apple stores (not to mention Best Buy and other resellers) within an easy 15 to 20 minute drive. Sometimes I just order online. Why not? Its delivered to my front door in a couple of days. I have purchased Mac products from AMZN too. I suppose that’s the price people in congested areas like NY pay? It is nice to go in the Apple Store but after a few visits it’s no big deal. I mean its not like Steve is going to show up and chat with you. Just order what you want. C’mon, it’s simple.
If Staten Island has one then every place should have one. believe me the S.I. Mall is not the high spot of anywhere. Where Apple was rumored to be going is in an area that is building up and there are high end stores like Barneys there alrready
Believe me, SI Apple store is one busy store.
Even, I can’t believe we have one and Brooklyn and Queens have none. SI is much more peaceful and quite though.
I can see how the old New York stereotypes are still alive and well.
Out of 182 U.S. cities with populations of more than 100,000, New York City ranked 136th by crime rate. This data is from 2009, and the rates continued to drop since then.
Today, New York is one of the safest cities in America, and certainly the safest large city. It has been so for the past 10 years.
store location is not about race or income level, although some will always find a way to bring it into the conversation and some will always try to defend it.
store location is about showcasing apple as a lifestyle. it is real hard to do that in a seedy area, even one that is is perpetual redevelopment. apple’s retail access strategy includes retail partners (small dog is mentioned in a post), big boxes (wally world, best buy, target), ecommerce (apple, amazon), etc. apple certainly makes their products available to anyone who wants them (and can afford them). so it is not about depriving access to anyone. i live 2.5 hours from the closest apple store, but have no trouble finding and buying apple products.
so the complaint from an executive of a city is really why can’t apple help the image of our city by putting a store here? when everything is peeled away, that’s all it is. it is not apple’s business to do that. make your city a place that apple will want to be at and they will come. take the responsibility and the positive steps to do that, no matter how long it takes. understand why apple puts stores where they do. once you do that, maybe you’ll realize one will never come. get over it and move on, but don’t lose sight of improving your city.
one last dig: where are all the people who complain about how crummy apple treats their retail employees and how little they are paid? let’s get some balance here! just kidding, if they would hire me, i’d work there for nothing.
Try the Microsoft Store.
“…the computer giant and its CEO ‘won’t reach the big-time
until Apple finally opens a store’ in Brooklyn…”
Marty Markowitz is rather full of himself.
why hasn’t someone just gone in and built a nice store that caters to apple products? The could probably do quite well, and not be restricted to the exact Apple store prototype. It is very possible that someone other than apple could create a good experience for the apple fanatic almost in any community. I would sometimes prefer an alternative to the apple store just to avoid the claustrophobia. Even early in the morning in the middle of the week.
You mean like Best Buy? Works for me. I just bought a full sized Apple Keyboard there yesterday. It sure beat driving 15 miles to the Apple store at the mall.
One caveat – I did get THE LAST Apple keyboard they had–at least on the shelf.
Most of you here know nothing about NYC or Brooklyn.
http://brooklynproperties.com/featured.htm
That’s what I’ve been trying to say. Brooklyn has plenty of quite affluent neighbourhoods, as well as shopping areas that host stores such as Pottery Barn, Crate & Barrel, Williams Sonoma, Ethan Alen etc. The DUMBO area (Down Under Manhattan Bridge Overpass) isn’t much different from the part of 5th Avenue near the Plaza hotel in Manhattan.
The point is, whatever the reasons Apple has for not yet being in Brooklyn, it is NOT for the lack of prospective foot traffic, sales volume, trendy neighbourhoods or attractive clientele. More likely, it is for the lack of suitable space, which would mean it will soon be remedied.
One has to be amazed how it has become so desirable to have Apple store in your town that even a borough president (or, what would otherwise be a mayor elsewhere in the country) publicly begs for one in his constituency!
the problem with Brooklyn is that everyone is so spread out and it is not like putting an Apple store on the G Train line is going to solve the problem. When people from different parts of Brooklyn – like Dumbo, Park Slop and Greenpoint want to meet up, they just meet in Manhattan because it’s easy to hop on the various subways and meet up there.
Maybe these damn hipsters will stop moving to Brooklyn now!!!
Apple really needs more of a presence in Fargo, ND. It would be a great spot for an Apple Store.
next thing he’ll be asking Steve for is free WiFi.
NO! SLEEP! till BROOKLYN! Come on Steve give those ash holes a store
Why isn’t he insisting on a Microsoft store?!?!?
Marty Markowitz must be bias against Windows users.