A “former Apple executive, speaking with us on condition of anonymity, told us that that the company’s biggest upcoming product launch will be one that hasn’t been made official yet — Apple has plans to enter the TV business,” Jason Mick reports for DailyTech.
“According to source Apple plans to ‘blow Netflix and all those other guys away’ by bundling Apple TV + iTunes inside physical television sets,” Mick reports. “According to the source Apple is teaming up with a major supplier (our guess would be Samsung Electronics Co., Ltd., to provide the physical televisions, which will be rebranded as Apple television sets. According to the source, ‘You’ll go into an Apple retail store and be able to walk out with a TV. It’s perfect.'”
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Mick reports, “The idea of Apple entering the large television display business has been rumored on and off for a while now. After all, Apple has sold computer displays for some time now. But to our knowledge this is the first time such a project has been confirmed by a former or current executive.”
Full article, in which Mick doesn’t seem to realize that the 2nd-gen Apple TV is a bona fide hit (see related articles below), here.
MacDailyNews Take: Apple TV is wonderful. If you don’t have one, you should get one. Building it into TV sets makes sense. Everyone who sees Apple TV in action wants one (just imagine if Apple actually advertised it to TV audiences on *gasp* TV!) Wait until Apple turns on the apps, releases the SDK to developers, and adds TV Shows and movies to iCloud – the sky’s the limit! If Apple unveils Apple-branded televisions, they will be a huge hit.
One thing’s for sure: If Apple does enter the TV business, Gene Munster will be grinning.
[Thanks to MacDailyNews Reader “Dow C.” and “Lava_Head_UK” for the heads up.]
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Rush Limbaugh: Apple TV and AirPlay are cool – January 07, 2011
Gartenberg: Apple TV quickly going from hobby to serious business – December 27, 2010
Frommer: Get ready for the Apple TV App Store – December 21, 2010
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TIME’s Techland reviews Apple TV: ‘Incredibly convenient’ – September 29, 2010
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Apple gets aggressive with new tiny, low-priced Apple TV – September 01, 2010
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