ChangeWave: Demand for Apple’s iPad 2 40% higher than original iPad

“RBC Capital’s Mike Abramsky joined the 7 million club Tuesday,” Philip Elmer-DeWitt reports for Fortune.

“That’s the small but growing group of analysts who believe Apple sold 7 million or more iPads in its second fiscal quarter, which ran from December 26 to March 26,” P.E.D. reports. “Abramsky’s number includes a rough break-down by model: 4-5 million iPad 1s and 2-3 million iPad 2s. It’s based on a proprietary survey of 2,000 potential customers conducted from March 14-23 by ChangeWave Research. In that survey, 28% of respondents said they planned to buy an iPad 2, 40% higher than a similar survey of potential buyers of the original iPad in May 2001.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dominick P.” for the heads up.]


  1. … said they “planned” to buy an iPad? Apples and oranges, guys. A year ago they were talking about a product most of them hadn’t seen, this year a great many of them had actually seen the product in use. If only on television! Even if not properly identified! The latest numbers are based on more than hype.

    1. I think your analogy is right.

      The average potential user sits back and sees if a new product is truly hot or it is just an Edsel.

      I think the iPad sales are being driven by the applications & uses people want to use on the iPad almost entirely. For some it is email and web and others books and games & with companies it may be company docs for easy access.

      New users are seeing a robust ecosystem to accomplish their tasks, and not just a “PC”.

  2. I am shocked! I thought these talking heads thought those people wrapped around the Apple store every day for 2 weeks were on line for ice-cream. Who would have known that they were there to buy iPad2’s.

    1. They’re on sale, yes.
      In a sort of speakeasy-way where you have to reserve one in the evening for the next day in a “race” with the other potential buyers.

      So, the question is really not how many they have sold or how many people “want to buy” one – the real question is: how many can Apple actually manufacture???

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