“In a statement, Nokia described Motally as offering a better understanding of how users engage with applications, thereby enabling developers and publishers to optimize their creations,” Maisto reports. “Currently eight employees strong, Motally offers two primary solutions—mobile Web analytics technology that identifies user visits to mobile Websites and collects information about the visit; and application analytics technology that can track mobile applications, offer granular reporting, and control what, when and how to send tracking events, according to the Motally Website. The latter currently supports iPad, iPhone, BlackBerry and Android handsets.”
Maisto reports, “According to Nokia, there are plans to adapt the Motally offering for Qt, Symbian, MeeGo—the Linux-based mobile OS that Nokia jointly introduced with Intel in February—and Java developers, though Motally’s existing customer base will continue to be supported… Nokia offered no details about the price of its purchase, but expects the transaction to close during the third quarter of 2010.”
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