Apple demolishes Street, posts new Mac unit sales record; shares jump in after-hours trading

Apple StoreApple today reported earnings of $3.51 EPS and revenue of $15.7 billion.

• Apple sold 3.47 million Macs, up 33%; a new quarterly record
• 8.4 million iPhones, up 61%
• 9.41 million iPods, down 8%
• 3.27 million iPads

Analysts’ consensus called for Q3 earning per share (EPS) of $3.11 on revenues of $14.75 billion and:
• Mac shipments: 3.1 million
• iPhone shipments: 8.7 million
• iPod shipments: 9.1 million
• iPad shipments: 3.2 million

In after-hours trading, AAPL shares jumped $8.11, or +3.22%, to $260.00.

Apple’s press release, verbatim:

Apple today announced financial results for its fiscal 2010 third quarter ended June 26, 2010. The Company posted record revenue of $15.7 billion and net quarterly profit of $3.25 billion, or $3.51 per diluted share. These results compare to revenue of $9.73 billion and net quarterly profit of $1.83 billion, or $2.01 per diluted share, in the year-ago quarter. Gross margin was 39.1 percent compared to 40.9 percent in the year-ago quarter. International sales accounted for 52 percent of the quarter’s revenue.

Apple sold 3.47 million Macs during the quarter, representing a new quarterly record and a 33 percent unit increase over the year-ago quarter. The Company sold 8.4 million iPhones in the quarter, representing 61 percent unit growth over the year-ago quarter. Apple sold 9.41 million iPods during the quarter, representing an eight percent unit decline from the year-ago quarter. The Company began selling iPads during the quarter, with total sales of 3.27 million.

“It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple’s history with iPhone 4,” said Steve Jobs, Apple’s CEO. “iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year.”

“We’re really pleased to have generated over $4 billion of cash during the quarter,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the fourth fiscal quarter of 2010, we expect revenue of about $18 billion and we expect diluted earnings per share of about $3.44.”

Source: Apple Inc.

48 Comments

  1. lol, here’s a novel concept: take your hands, place them on iPad, turn the device a big ol’ 45º toward you…did your mama have to turn the sheet music pages for you at piano practice? jesus christ, GET EFFIN REAL!

  2. Um. There used to be a dividend. There could be a dividend again… Um, right?

    If the Apple’s generated $4 BILLION in cash just this quarter, it is safe to assume they will generate c.$16 BILLION in cash. Which adds to the hoard of loot in the vault under “Fort Cupertino”. Holy greenbacks, Batman!

    Time to let us shareholders stand under the tree while ya give it a good shake. What do you say, Mr. Steve?

  3. I think the results are fantastic.

    I bet however that the moronic ANALysts focus on the iPhone #s not beat the street consensus.

    I apologize for the last sentence, since I didn’t mean to say that morons are are stupid as ANALysts.

  4. OK, the earnings reports are out, the negative stories will all but disappear, the media will go strong positive and the share prices will rocket up, then begin to float back to earth…. after the stock price manipulators cash in…..

  5. and we have amazing new products still to come this year

    Oh baby ! what? An i-pad that runs windows 7? Because MS and company will have that, how soon will an i-Pad that runs Mac OS? But I don’t think that’s what amazing new products mean.
    100,000 x 100,000 res 3D maybe? o.k. just kidding.

  6. Here’s the beauty part… Microsoft announces tomorrow. So Ballmer and co. already know whether or not Apple have surpassed them. I’m sure they’re busy scrambling now to craft a message that they hope the market and press will allow them to get a pass. But that’s a hopeless. cause. Whether or not Apple actually surpasses them this quarter the number will be close enough to raise some uncomfortable questions for Microsoft’s management and board.

    Sad to say, Ballmer’s days are now officially number. As long as it takes? Mission accomplished!

  7. @ Darkness

    I don’t think Microsoft will mention staying ahead of Apple or “craft” a spin message if they don’t; the “race” will be ignored either way. If they make a big deal about staying ahead in revenue, they will look stupid when they surely get passed next quarter. If they defensively react to getting passed this quarter, that just gives Apple more credit and recognition.

    It’s Microsoft’s quarterly report. They are not going to be comparing numbers with Apple. If such questions come up, Microsoft will just say it’s not important and quickly move it along.

  8. @ken1w

    You’re correct. I’m sure some analyst will raise the question and they’ll brush it aside. But it will still become an issue of mindshare, and the press will be all over it. The perception will be that Apple are ascendent, and Microsoft are on the decline. And at that point the drumbeat will start for a change at the top. Microsoft’s board has been asleep for too long. I think this will be the catalyst to wake them up.

  9. @ Darkness

    Well, if Microsoft’s Board is still asleep after the Kin disaster, where Microsoft basically wasted the promising Danger acquisition and two plus years of R&D effort, I don’t think something like Apple getting ahead in the revenue number is going to wake anyone up. Apple already passed Microsoft in the market cap number; did anyone stop snoring then…? ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  10. @ken1w

    When you’re right you’re right. Ballmer and the board should go. ” width=”19″ height=”19″ alt=”wink” style=”border:0;” />

    After all, they’ve already hung the “Mission Accomplished” banner on an overpass on SR 520 in Redmond. (I saw it earlier today shortly after the Apple numbers were release) They should all now move along as there’s nothing left for them to do. ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />

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