“Microsoft Corp joined archrival Apple Inc. in criticizing Adobe Systems Inc’s widely used Flash multimedia software, creating a rare bond among the two computing giants,” Jim Finkle reports for Reuters.
“Apple Chief Executive Steve Jobs sharply criticized Flash, which is used to produce videos and games for many Internet sites on Thursday,” Finkle reports. “Apple has banned Flash from its iPhone and iPad.”
“A Microsoft executive pitched in later that day, saying while the ubiquity of Flash makes it easy for consumers to access video on the web, the standard has flaws,” Finkle reports. “‘Flash does have some issues, particularly around reliability, security and performance,’ said Dean Hachamovitch, general manager for the Internet Explorer browser.”
Finkle reports, “He said that Microsoft is backing the same protocols for delivering multimedia content over the Web that Apple is promoting, a group of standards known as HTML5… Meanwhile Adobe dismissed the claims, saying that Apple was simply trying to promote its own products.”
Full article here.
Note to advertisers: (including those who advertise via third-party ad networks and become, in effect, our advertisers): Your Flash-based ads are no longer reaching the most well-heeled customers online: 50+ million iPhone owners. They’re also not hitting 35+ million iPod touch users or 1+ million brand new iPad users. If you care about reaching people with discretionary income, you might want to consider dumping your flash-based ads and moving to a more open format that people with money and the will to spend it can actually see.
Help kill Adobe’s Flash:
• Ask MarketWatch to offer HTML5 video via the customer support web form here.
• Ask CNBC to offer HTML5 video via the customer support web form here.
• Contact Hulu and ask them to offer HTML5 video via email:
• Ask ESPN360 to offer HTML5 video instead Flash via their feedback page here.
• Join YouTube’s HTML5 beta here.
• On Vimeo, click the “Switch to HTML5 player” link below any video.
By the way, do not buy Adobe’s Photoshop Elements until you have tried Pixelmator’s free 30-day trial. We use Pixelmator daily.
[Thanks to MacDailyNews Reader “Frank P” for the heads up.]