“The site, a venture of NBC Universal, the News Corporation and the Walt Disney Company, has been profitable for two quarters, Jason Kilar, Hulu’s chief executive, said in an interview on Monday,” Stelter and Stone report. “Hulu has successfully brought online TV into the mainstream.”
“And now it appears set to move beyond standard computer screens with an application for Apple’s iPad, four people briefed on its plans said,” Stelter and Stone report. “People briefed on Hulu’s plan believe it may test the subscription approach with its iPad app. They could not say when such an application might be available.”
Stelter and Stone report, “Mr. Kilar declined to talk about any future Hulu products, but he waxed enthusiastic about the coming wave of ultra-portable tablet computers like the iPad. ‘Typically media consumption in the house was confined to the living room or home office,’ he said. Tablets, he added, ‘allow consumers to serendipitously discover and consume media in every room of the house.'”
MacDailyNews Take: There is nothing like the iPad. The coming wave will be made up of iPad pretenders. Just like the Mac pretenders, iPod pretenders, and iPhone pretenders.
Stelter and Stone continue, “Hulu, based in Santa Monica, Calif., has also failed so far to deliver an application for the iPhone, although consumers have been clamoring for that too, and such an app has been rumored for a year. Mr. Kilar explained the absence of Hulu mobile apps by saying he has focused on the core Web business. To get permission to move content onto other platforms ‘takes a lot of wrangling,’ said a Hulu employee who requested anonymity because the company did not authorize him to speak on behalf of the site. The employee said it was ‘like trying to pass the health care bill.'”
Full article here.